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Systems Limited

<div>
 
 
 Job Summary:
 
 
 
 We are looking for Marketing Reporting Specialist who will support key strategic business decisions through the demand planning process by providing clear understanding on drivers contributing towards short term &amp; long-term volume &amp; value growth. Provide in depth insights and foresights using internal and external sources for demand planning to meet business objectives.
 
 
 
 
 
 
 Job Responsibilities:
 
 
 <ul>
 <li>
 Analyze the interrelationship of socio-economic variables and their effect on consumer and category dynamics to understand trend shifts on the industry. Support Forecast changes with local economic environment changes and their impact on company and competitor&rsquo;s business KPIs
 </li>
 <li>
 Understand factors that drive business performance and inbuild to short term sales/demand plan
 </li>
 <li>
 Understanding impacts of internal &amp; external factors and developing a long-term forecast to support pricing decisions and business recommendations
 </li>
 <li>
 Support with deep dive analysis to understand market performance / trends to produce practical and strategic business insights along with recommendations for remedial action
 </li>
 <li>
 Proactively use all available sources of information and resources to investigate and provide useful insights in response to our key business questions.
 </li>
 <li>
 Interpret and evaluate performance in the light of competitor activities to support strategic and tactical decision-making
 </li>
 <li>
 Drive industry analysis and trends including share and volume projections. This involves scenario development and analysis feeding IBPM cycle.
 </li>
 <li>
 Align marketing deployment and activation activities to commercial requirements
 </li>
 <li>
 Preparation of materials for the IBPM cycle.
 </li>
 </ul>
 
 
 
 
 
 Job Requirements:
 
 
 <ul>
 <li>
 At least 2-3 years of relevant work
 </li>
 <li>
 Data analysis and interpretation
 </li>
 <li>
 Able to bring both an analytical attitude and a creative problem-solving approach
 </li>
 <li>
 Previous experience in marketing
 </li>
 <li>
 Knowledge of data sources
 </li>
 <li>
 Proficiency in speaking English
 </li>
 </ul>
 
 
 
 
 
 Technical / Functional / Leadership Skills Required
 
 
 <ul>
 <li>
 Advanced knowledge of Excel, including proficiency in data analysis, modelling and forecasting
 </li>
 <li>
 Experience with Power BI
 </li>
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 Good presentation &amp; communication skills
 </li>
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 Ability to work with cross functions
 </li>
 </ul>
 
 
 
 
 
 Education / Qualifications / Certifications Required
 
 
 <ul>
 <li>
 Degree preferably in Statistics, Business analytics or Marketing
 </li>
 </ul>
 
 
 
 
 
 BENEFICIAL
 
 
 <ul>
 <li>
 Strong knowledge on multi-categories
 </li>
 <li>
 Understanding on the IBPM process
 </li>
 <li>
 Commercial Acumen
 </li>
 </ul>
 
 
 
 
 Location: Lahore, Islamabad, Karachi
 
</div>

Marketing Specialist

Digital Brand

We're looking for a Digital &amp; Performance Marketing Specialist to own and execute our marketing efforts. You'll be responsible for driving qualified leads, building our online presence, and running data-driven campaigns that deliver measurable results. This is a hands-on role where you'll manage everything from paid ads to content strategy.Responsibilities<ul><li>Plan, execute, and optimize paid campaigns across Google Ads, LinkedIn Ads, and Meta Ads</li><li>Manage ad budgets and ensure strong ROI on all performance campaigns</li><li>Track, analyze, and report on campaign performance using GA4 and other analytics tools</li><li>Develop and execute strategies to generate B2B leads from international markets</li><li>Create compelling ad copy, landing pages, and marketing collateral</li><li>Manage and grow our presence on LinkedIn and other relevant platforms</li><li>Implement and maintain conversion tracking, UTM parameters, and attribution models</li><li>Collaborate with the sales and content teams to align marketing with business goals</li><li>Stay updated on digital marketing trends, tools, and best practices</li><li>Support marketing efforts for client projects when needed</li></ul>Requirements<ul><li>2-4 years of experience in digital/performance marketing</li><li>Proven track record of running successful paid campaigns (Google, LinkedIn, Meta)</li><li>Strong understanding of B2B marketing and lead generation</li><li>Hands-on experience with Google Analytics 4, Google Tag Manager, and conversion tracking</li><li>Ability to write clear, persuasive ad copy and marketing content</li><li>An analytical mindset with the ability to interpret data and make decisions</li><li>Excellent communication skills in English</li><li>Self-starter who can work independently and take ownership</li></ul>Additional InformationGood to Have<ul><li>Experience marketing software development or IT services</li><li>Familiarity with marketing automation tools (HubSpot, Mailchimp, etc.)</li><li>Basic understanding of SEO and content marketing</li><li>Experience with CRM systems</li><li>Knowledge of AI/tech industry trends</li></ul>What We Offer<ul><li>Competitive salary</li><li>Opportunity to work on diverse projects across multiple industries</li><li>Exposure to modern technologies and AI-driven development</li><li>Mentorship from experienced developers</li><li>Growth-oriented environment with learning opportunities</li></ul>Job Type: Full-timePay: Rs90,000.00 - Rs150,000.00 per monthWork Location: In person

Performance Marketing Specialist

Digital Otters

Company: Digital Otters Location: Lahore Job Type: Full-TimeJob OverviewWe are looking for a highly skilled and results-driven Performance Marketing Specialist to manage and optimize paid advertising campaigns for our clients across Facebook, Instagram, Google, YouTube, and TikTok. The ideal candidate is someone who understands performance marketing, lead generation, e-commerce ads, tracking, and analytics with the ability to deliver strong ROI for clients.Key Responsibilities<ul><li>Create, manage, and optimize Meta Ads (FB/IG), Google Ads, and TikTok Ads campaigns.</li><li>Develop targeting strategies, ad sets, custom audiences, and remarketing funnels.</li><li>Write compelling ad copy, select creatives, and run A/B tests.</li><li>Monitor daily ad performance, adjust budgets, and improve ROAS.</li><li>Create weekly and monthly performance reports for clients.</li><li>Conduct competitor analysis and market research for better targeting.</li><li>Set up Pixel, Conversion API (CAPI), UTM tracking, and event tracking.</li><li>Manage client communication related to campaign performance.</li><li>Optimize landing pages for better ad performance.</li><li>Stay updated with platform trends, policy changes, and best practices.</li></ul>Required Skills &amp; Experience<ul><li>2+ years experience running paid ads (Meta, Google, or TikTok).</li><li>Strong understanding of CPC, CPA, ROAS, CTR, CPM, and analytics dashboards.</li><li>Hands-on experience with Facebook Ads Manager and Google Ads.</li><li>Ability to create high-converting ad creatives (images, videos, captions).</li><li>Ability to manage multiple client accounts simultaneously.</li><li>Good communication and reporting skills.</li><li>Experience with Shopify, WordPress, Funnels, CRM is a plus.</li></ul>Preferred Qualifications<ul><li>Experience working in a marketing agency.</li><li>Knowledge of retargeting funnels, pixel events, and conversion tracking.</li><li>Ability to suggest creative angles and campaign strategies.</li><li>Strong understanding of Pakistan + UAE audiences (bonus for you!).</li></ul>Job Type: Full-timeWork Location: In person

RK Med Pro

Job OverviewKS HRBC (SMC) Pvt. Ltd. is looking for a creative and performance-driven Digital Marketing Specialist to manage and enhance our online presence, generate quality leads, and strengthen our brand visibility in the HR, recruitment, and professional training sector.The ideal candidate should have strong expertise in social media marketing, paid campaigns, SEO, and lead generation strategies.Key Responsibilities<ul><li>Develop and execute digital marketing strategies</li><li>Manage social media platforms (Facebook, Instagram, LinkedIn, TikTok)</li><li>Run and optimize paid ads (Meta Ads, Google Ads)</li><li>Generate leads for HR services, recruitment, and professional courses</li><li>Manage website updates and SEO optimization</li><li>Create engaging content (posts, reels, ads copy)</li><li>Monitor analytics and prepare performance reports</li><li>Improve brand awareness and online engagement</li></ul>Required Skills &amp; Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or relevant field</li><li>Minimum 1&ndash;2 years of experience in digital marketing</li><li>Hands-on experience with Meta Ads &amp; Google Ads</li><li>Knowledge of SEO &amp; keyword research</li><li>Basic graphic design skills (Canva/Adobe preferred)</li><li>Strong content writing skills</li><li>Analytical mindset with performance tracking ability</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs150,000.00 per monthWork Location: In person

Digital Marketing Specialist

TriVA Global

<div>
 
 Job Title:
 
 Email Marketing Specialist
 
 
 
 Company:
 
 TriVA
 
 
 
 Location:
 
 On-site in Lahore Office
 
 
 
 Department:
 
 Marketing
 
 
 
 Employment Type:
 
 Full-time
 
 
 
 Reports To:
 
 Marketing Manager / Head of Digital
 
 
 
 Position Overview:
 
 
 
 TriVA is seeking a
 
 creative, detail-oriented, and performance-driven Email &amp; Push Marketing Specialist
 
 to take charge of our customer engagement strategy through Klaviyo and PushOwl. The ideal candidate will plan and execute impactful email and push notification campaigns, collaborate closely with designers, and leverage data-driven insights to optimize performance and conversion.
 
 
 
 Key Responsibilities:
 
 
 
 
 1. Email Campaign Management
 
 
 
 <ul>
 <li>
 Plan, write, and schedule daily, weekly, and monthly email campaigns for product promotions, events, and special offers.
 </li>
 <li>
 Build and manage automated Klaviyo flows (e.g., welcome series, cart recovery, post-purchase, browse abandonment).
 </li>
 <li>
 Conduct A/B tests on subject lines, design layouts, send times, and messaging content.
 </li>
 <li>
 Collaborate with the design team to ensure accurate, on-brand visuals and seamless integration of copy.
 
 
 
 </li>
 </ul>
 
 2. Push Notification Strategy (via PushOwl)
 
 
 
 <ul>
 <li>
 Schedule and execute high-impact push notifications for flash sales, product launches, back-in-stock alerts, and price drops.
 </li>
 <li>
 Develop and manage automated push sequences to increase engagement and drive conversions.
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 Analyze click-through rates, open rates, and conversions to improve messaging frequency and delivery timing.
 </li>
 <li>
 Align push notifications with email campaigns for consistent user experiences.
 
 
 
 </li>
 </ul>
 
 3. Market Research &amp; Campaign Planning
 
 
 
 <ul>
 <li>
 Conduct ongoing market research to identify trends, competitor strategies, and content gaps.
 </li>
 <li>
 Maintain the marketing calendar and ensure all campaigns align with key product drops, seasonal promotions, and events.
 
 
 
 </li>
 </ul>
 
 4. Copywriting &amp; Creative Development
 
 
 
 <ul>
 <li>
 Write short-form, persuasive, and conversion-focused content tailored to a Millennial and DTC audience.
 </li>
 <li>
 Work cross-functionally with designers and creatives to develop campaign themes and visual storytelling.
 
 
 
 </li>
 </ul>
 
 5. Performance Tracking &amp; Reporting
 
 
 
 <ul>
 <li>
 Monitor campaign KPIs including open rates, CTR, conversions, deliverability, and revenue impact.
 </li>
 <li>
 Maintain clean lists and apply segmentation best practices for optimized targeting.
 </li>
 <li>
 Deliver weekly/monthly reports with actionable insights and recommendations.
 
 
 
 </li>
 </ul>
 
 Required Skills &amp; Experience:
 
 
 
 <ul>
 <li>
 Proven hands-on experience with Klaviyo (required).
 </li>
 <li>
 Experience with PushOwl or similar push notification platforms.
 </li>
 <li>
 Strong command of copywriting, especially for ecommerce and direct-to-consumer (DTC) marketing.
 </li>
 <li>
 Deep understanding of email segmentation, campaign scheduling, and A/B testing.
 </li>
 <li>
 Familiarity with tools such as Mailchimp, Brevo, Omnisend.
 </li>
 <li>
 Understanding of Shopify and ecommerce buyer journeys.
 </li>
 <li>
 Excellent time management and attention to detail.
 </li>
 <li>
 Collaborative approach to working with creative and marketing teams.
 
 
 
 </li>
 </ul>
 
 Preferred Qualifications:
 
 
 
 <ul>
 <li>
 Experience with DTC brands or ecommerce businesses.
 </li>
 <li>
 Familiarity with SMS marketing tools.
 </li>
 <li>
 Exposure to ClickUp for project planning and task reviews.
 
 
 
 </li>
 </ul>
 
 What We Offer:
 
 
 
 <ul>
 <li>
 A professional, collaborative, and growth-driven culture.
 </li>
 <li>
 Opportunity to work with a dynamic, result-oriented team.
 </li>
 <li>
 Company-provided accommodation and meal facility.
 </li>
 <li>
 A role with direct impact on brand awareness and revenue generation.
 
 
 
 </li>
 </ul>
 
 What We Expect:
 
 
 
 <ul>
 <li>
 Strategic mindset with a strong focus on results.
 </li>
 <li>
 Self-motivated and proactive in improving performance and processes.
 </li>
 <li>
 A team player who takes ownership of projects and drives execution.
 </li>
 <li>
 High attention to detail, consistency, and campaign hygiene.
 
 </li>
 </ul>
</div>

Email Marketing Specialist

GLOBAL IVY TECH LIMITED

Position: Social Media Marketing SpecialistExperience Level: Mid-Level (2&ndash;5 Years) Work Mode: Onsite Preferred | Hybrid Possible Timings: 10:00 AM &ndash; 7:00 PM Salary: PKR 100,000 &ndash; 150,000Location: Global Delivery Centre Office Cavalry Ground 2, LahoreRole Overview:We are looking for a highly creative, performance-driven Social Media Marketing Specialist who understands strategy, analytics, branding, and revenue-driven campaigns. This role requires someone ambitious, energetic, and eager to grow into a leadership role.Key Responsibilities:<ul><li>Develop and execute end-to-end social media strategy (organic + paid)</li><li>Manage platforms (LinkedIn, Instagram, Facebook, TikTok, YouTube)</li><li>Run and optimize paid campaigns (Meta &amp; Google Ads preferred)</li><li>Create content calendars aligned with brand positioning</li><li>Lead reels, video marketing &amp; engagement strategies</li><li>Analyze metrics, prepare performance reports, optimize conversions</li><li>Collaborate with design, sales &amp; business teams</li><li>Build brand awareness and generate qualified leads</li></ul>Ideal Candidate Profile:<ul><li>Strong understanding of audience psychology &amp; Gen Z marketing</li><li>Experience in B2B and/or service-based marketing preferred</li><li>Hands-on experience with analytics tools</li><li>Creative thinker with execution capability</li><li>Strong communication &amp; storytelling skills</li><li>Ambitious with leadership potential</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs150,000.00 per monthWork Location: Hybrid remote in Lahore

Social Media Marketing Specialist

Urban Tech

Urban SEO is hiring a Social Media Marketing Specialist to run high-performance paid ad campaigns on Meta platforms and manage client social media pages .This role is on-site and ideal for someone who understands funnels, campaign objectives, and performance marketing, and has proven results running Meta ads for real businesses.Key Responsibilities:<ul><li>Plan, launch, and manage Meta (Facebook &amp; Instagram) ad campaigns for client accounts</li><li>Select and optimize campaigns based on objectives (leads, traffic, conversions, awareness, retargeting, etc.)</li><li>Build, manage, and optimize sales &amp; lead funnels aligned with client goals</li><li>Optimize ad creatives, audiences, budgets, and placements</li><li>Monitor and improve performance metrics such as CPL, CPA, ROAS, and conversions</li><li>Manage and maintain client social media pages (Facebook &amp; Instagram)</li><li>Coordinate content posting schedules and ensure brand consistency</li><li>Prepare basic performance reports and insights for internal review</li></ul>Requirements:<ul><li>Minimum 2 years of hands-on experience in Social Media Marketing</li><li>Strong expertise in Meta Ads Manager</li><li>Clear understanding of funnels, campaign purposes, and optimization strategies</li><li>Expertise in Canva to create posts</li><li>Proven results running Meta ad campaigns (screenshots or case studies preferred)</li><li>Experience managing multiple client accounts</li><li>Analytical mindset with performance-driven approach</li><li>Ability to work collaboratively in an office environment</li></ul>What We Offer:<ul><li>Competitive salary (based on experience)</li><li>Growth opportunities within a digital marketing agency</li><li>Structured processes and clear performance expectations</li><li>Professional on-site working environment</li></ul>Job Type: Full-time Working Hours: 12:00 PM &ndash; 8:00 PM (Monday to Friday) Work Location: Phase-1, DHA LahoreJob Type: Full-timePay: Rs50,000.00 per monthWork Location: In person

Explore 418+ Marketing specialist in Lahore this February. Find roles across top companies and apply now to boost your career.

418 marketing specialist jobs In Lahore

Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Digital Marketing Specialist

Email Marketing Specialist

Social Media Marketing Specialist

Social Media Marketing Specialist