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Charcoal

Position: Marketing SpecialistWe are looking for a creative and results-driven Marketing Specialist to join our team. The ideal candidate will be responsible for developing and executing marketing strategies to enhance brand awareness, generate leads, and support business growth.Key Responsibilities:<ul><li>Plan and execute marketing campaigns across digital and traditional platforms</li><li>Manage social media accounts and create engaging content</li><li>Conduct market research and analyze trends to identify opportunities</li><li>Coordinate with design and sales teams to develop marketing materials</li><li>Monitor campaign performance and prepare reports</li><li>Manage SEO/SEM, email marketing, and online advertising initiatives</li><li>Assist in organizing promotional events and brand activities</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field</li><li>Proven experience in marketing or a similar role</li><li>Strong understanding of digital marketing tools and platforms</li><li>Excellent communication and content creation skills</li><li>Analytical mindset with attention to detail</li><li>Proficiency in MS Office and marketing tools</li></ul>What We Offer:<ul><li>Competitive salary package</li><li>Professional growth and development opportunities</li><li>Dynamic and collaborative work environment</li></ul>Location: Obox Accounting (Pvt) Ltd., Enterprise Building near Thokar Niaz Baig, Lahore. Experience: 4-5 yearsInterested candidates are encouraged to apply by sending their updated CV to faisal.a@oboxsolution.comPay: Rs150,000.00 - Rs200,000.00 per monthWork Location: In person

Marketing Specialist

Inovaqo

Position: Performance Marketing SpecialistLocation: Onsite &ndash; Near UMT, Lahore Job Type: Full-time Schedule: 6 Days a Week Salary: Up to PKR 120,000 (depending on experience)About the RoleWe are looking for a Performance Marketing Specialist who can take ownership of our digital growth efforts and generate a consistent flow of high-quality inbound leads through paid campaigns, website optimization, and performance-driven marketing strategies.This role is ideal for someone who understands how to build, manage, and optimize digital campaigns for measurable business outcomes &mdash; not just impressions or engagement.Key Responsibilities: Paid Advertising &amp; Lead Generation<ul><li>Plan, launch, and optimize Google Ads campaigns to drive qualified leads</li><li>Manage paid social campaigns across platforms such as Facebook, Instagram, and LinkedIn</li><li>Monitor campaign performance, budgets, targeting, and conversions to maximize ROI and lead quality</li><li>Build and improve lead generation funnels across paid and organic channels</li></ul>Digital Strategy &amp; Performance<ul><li>Develop and execute a performance-focused marketing strategy aligned with business goals</li><li>Identify growth opportunities across digital channels to improve lead volume and conversion quality</li><li>Continuously test, analyze, and optimize campaigns based on data insights</li></ul>Website &amp; Conversion Optimization<ul><li>Manage and improve the company website with a focus on SEO, user experience, and lead conversion</li><li>Optimize landing pages, CTAs, forms, and user journeys to increase enquiry rates</li><li>Coordinate with developers where required to implement performance improvements</li></ul>Analytics &amp; Reporting<ul><li>Track campaign performance using tools such as Google Analytics, Google Ads, Meta Ads Manager, and CRM/automation tools</li><li>Prepare regular reports on leads, CPL, CPA, conversion rates, and ROI</li><li>Use data to make informed decisions and improve marketing efficiency</li></ul>Brand Presence &amp; Content Alignment<ul><li>Support the development of a consistent and credible digital brand presence</li><li>Work on performance-led content direction for paid campaigns, landing pages, and social channels</li><li>Collaborate on content and creative assets that improve campaign results</li></ul>Requirements: Proven experience in performance marketing, paid ads, and lead generation<ul><li>Strong hands-on experience with Google Ads and Meta Ads (Facebook/Instagram)</li><li>Experience running campaigns focused on conversions, leads, and ROI</li><li>Solid understanding of landing pages, funnels, website optimisation, and SEO basics</li><li>Ability to analyse campaign performance and make data-driven optimisation decisions</li><li>Strong command of metrics such as CPL, CPA, conversion rate, CTR, and ROI</li><li>Organised, proactive, and able to manage multiple campaigns effectively</li></ul>What Success Looks Like<ul><li>A consistent flow of high-quality inbound leads</li><li>Paid campaigns delivering measurable ROI</li><li>Improved website performance and stronger landing page conversions</li><li>Better visibility, stronger digital presence, and continuous performance improvement across channels</li></ul>Job Type: Full-timePay: Rs120,000.00 per monthWork Location: In person

Performance Marketing Specialist

AV Private Limited

Job Summary: We are looking for a dynamic and creative Sales &amp; Marketing Specialist to drive company growth by increasing sales, building brand awareness, and developing effective marketing strategies. The ideal candidate will be responsible for generating leads, executing marketing campaigns, and achieving sales target.Key Responsibilities: Develop and implement sales and marketing strategies to achieve business goals<ul><li>Generate leads through digital marketing, social media, and direct outreach</li><li>Identify new business opportunities and potential clients</li><li>Build and maintain strong customer relationships</li><li>Plan and execute marketing campaigns (online &amp; offline)</li><li>Manage social media platforms and promotional activities</li><li>Conduct market research and analyze competitor activities</li><li>Prepare sales reports, forecasts, and performance analysis</li><li>Collaborate with internal teams to align marketing and sales efforts</li><li>Meet and exceed monthly and quarterly sales targets</li><li>Requirements: Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field</li><li>Proven experience in sales and marketing or a similar role</li><li>Strong communication, negotiation, and presentation skills</li><li>Knowledge of digital marketing tools and social media platforms</li><li>Ability to multitask and work under pressure</li><li>Proficiency in MS Office and CRM systems</li></ul>Preferred Skills: <ul><li>Experience in BPO, real estate, or service-based industry</li><li>Knowledge of SEO, paid ads, and content marketing</li><li>Creative thinking and problem-solving abilities</li></ul>Salary &amp; Benefits: <ul><li>Market-competitive salary</li><li>Attractive commission/incentive structure</li><li>Professional growth and development opportunities</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs80,000.00 per monthWork Location: In person

Sales & Marketing Specialist

AW Designer

Job OverviewJacq360 is looking for a highly motivated Performance Marketing Specialist who lives and breathes paid advertising and knows how to scale results&mdash;not just spend budgets. The ideal candidate will have hands-on experience managing multi-platform campaigns and driving measurable growth for both eCommerce and service-based clients.Key Responsibilities<ul><li>Plan, launch, and optimize campaigns on:</li><li>Facebook &amp; Instagram (Meta Ads)</li><li>Google Ads (Search, Display, Shopping, Performance Max)</li><li>TikTok Ads</li><li>Manage lead generation and eCommerce performance campaigns</li><li>Conduct audience research, creative testing, and funnel optimization</li><li>Monitor and optimize key performance metrics:</li><li>ROAS (Return on Ad Spend)</li><li>CPA (Cost per Acquisition)</li><li>CTR (Click-Through Rate)</li><li>Why Join Jacq360?</li><li>Opportunity to work with diverse eCommerce &amp; service brands</li><li>Growth-driven and performance-focused environment</li><li>Hands-on experience with scaling campaigns</li><li>Collaborative and creative team culture</li><li>Conversions</li><li>Prepare weekly and monthly performance reports with actionable insights</li><li>Collaborate with creative and strategy teams to improve campaign performance</li><li>Continuously test and scale campaigns for maximum RO</li><li>Technical Skills</li><li>Strong command of:</li><li>Meta Ads Manager</li><li>Google Ads (Search, Display, Shopping, Performance Max)</li><li>TikTok Ads Manager</li><li>Solid understanding of:</li><li>Pixel setup &amp; conversion tracking</li><li>Google Analytics / tracking tools</li><li>Funnel strategy &amp; retargeting</li><li>Core Competencies</li><li>Performance analysis &amp; reporting</li><li>Budget allocation &amp; optimization</li><li>A/B testing (creatives, audiences, ad copies)</li><li>Data-driven decision making</li><li>Strong communication and ownership mindset</li><li>Requirements</li><li>2&ndash;3 years of hands-on experience in Digital / Performance Marketing</li><li>Proven experience managing multi-platform paid campaigns</li><li>Strong analytical and problem-solving skills</li><li>Ability to manage multiple campaigns and budgets simultaneously</li><li>Agency experience will be a strong advantage</li></ul>How to Apply:Interested candidates are invited to submit their resume, along with a cover letter and portfolio of previous social media work, to hr@shamsandbrothers.com or WhatsApp at 0320-5471308Job Type: Full-timeWork Location: In personJob Type: Full-timeWork Location: In person

Commco Holdings Private Limited

We are seeking a data-driven Performance Marketing Specialistwith expertise in local market campaigns, e-commerce, and paid advertising across Meta Ads (Facebook &amp; Instagram), Google Ads, Snapchat Ads, and TikTok Ads. The ideal candidate will have hands-on experience optimizing performance marketing campaigns to drive customer acquisition, engagement, and ROI in the local market.Duties &amp; Responsibilities● Publish, manage and optimize performance-driven paid campaigns across Meta Ads, Google Ads, Snapchat Ads, and TikTok Ads to meet business objectives (lead gen, sales, app installs, etc.).● Develop hyper-localized ad strategies tailored to the target market, ensuring cultural and linguistic relevance.● Manage budgets, bidding strategies, and A/B testing to maximize ROAS (Return on Ad Spend) and lower CAC (Customer Acquisition Cost).● Drive sales for e-commerce platforms through high-converting ad creatives and landing pages.● Support UGC and content execution workflows while collaborating with the creative team to develop and implement engaging ad content (static, video, carousel) that resonates with the local audience and campaign objectives.● Monitor KPIs (CTR, CPC, CPA, ROAS, CVR) and provide actionable insights for continuous improvement.● Use Google Analytics, Meta Business Suite, TikTok Pixel, and Snapchat Pixel to track performance and attribution.● Manage and maintain product listings across Shopify and other platforms, including updating pricing, product descriptions, creatives, and inventory details, while supporting basic store optimizations to ensure accuracy, consistency, and smooth day-to-day ecommerce operations.● Generate weekly/monthly reports with data-driven recommendations for scaling successful campaigns.● Execute day-to-day tasks by following defined checklists and SOPs, assisting in testing new campaigns, creatives, and audiences, and ensuring timely execution of all assigned tasks under the guidance of the Digital Marketing Manager.● Stay updated on local market trends, competitor strategies, and platform algorithm changes.● Identify new growth opportunities within emerging ad platforms or audience segments.Qualifications &amp; Experience● BBA or MBA in Marketing● 4+ years of hands-on experience in performance marketing, preferably in e-commerce or local market campaigns.Skills, Knowledge &amp; Competencies● Proven expertise in managing ads on Meta, Google Ads, Snapchat, and TikTok with a strong portfolio of successful campaigns.● Deep understanding of local consumer behavior, cultural nuances, and market trends.● Strong analytical skills with the ability to interpret data and optimize campaigns in real-time.● Excellent communication skills.Job Type: Full-timeApplication Question(s):<ul><li>How would you rate your expertise in digital marketing, specifically in running Meta Ads (Facebook, Instagram, etc.), on a scale of 1 (low) to 10(high)?</li><li>Which e-commerce brands have you worked for?</li><li>What has been your average ROAS?</li><li>Are you able to commute to Wapda Town, Lahore on a daily basis?</li></ul>Work Location: In person

MTP (Mayfair Technology Partners)

Job DescriptionWe are seeking a results-driven Performance Marketer with strong experience in B2B marketing campaigns to drive qualified leads, pipeline growth, and measurable ROI across paid digital channels.Key Responsibilities<ul><li>Plan, execute, and optimize B2B performance marketing campaigns across platforms such as Google Ads, LinkedIn Ads, Meta, and other paid media channels</li><li>Drive high-quality lead generation aligned with sales and revenue targets</li><li>Own campaign KPIs including CPL, CPA, conversion rate, ROAS, and pipeline contribution</li><li>Develop and manage full-funnel B2B campaigns (TOFU, MOFU, BOFU)</li><li>Conduct A/B testing on ad creatives, messaging, audiences, and landing pages</li><li>Collaborate with content, design, and sales teams to align messaging and lead quality</li><li>Set up and manage tracking, pixels, and analytics using tools like Google Analytics, Tag Manager, and CRM integrations</li><li>Analyze performance data and prepare regular reports and insights for stakeholders</li><li>Manage budgets efficiently and continuously optimize spend for maximum ROI</li><li>Stay updated with latest trends, tools, and best practices in B2B performance marketing</li></ul>Required Skills &amp; Qualifications<ul><li>Minimum 4 years of hands-on experience in performance marketing, specifically for B2B campaigns</li><li>Strong expertise in Google Ads and LinkedIn Ads (mandatory for B2B)</li><li>Proven experience generating qualified leads for sales teams</li><li>Solid understanding of B2B buyer journeys and lead nurturing funnels</li><li>Proficiency in analytics and reporting tools (Google Analytics, CRM dashboards, etc.)</li><li>Strong data analysis, problem-solving, and optimization skills</li><li>Excellent communication and stakeholder management skills</li></ul>Preferred Qualifications<ul><li>Experience working with CRM systems (HubSpot, Salesforce, Zoho, etc.)</li><li>SaaS or tech industry experience</li><li>Exposure to marketing automation and lead scoring models</li></ul>Full Time OnsiteMonday to FridayGulberg 2 LahoreJob Type: Full-timeWork Location: In person

Taraki

<div>
 Our client
 
 Clustox
 
 is looking for
 
 Email Marketing Specialist
 
 in
 
 Lahore.
 
 
 
 We are looking for a motivated and detail-oriented Email Marketing Specialist with 1-2 years of experience in executing and optimizing email campaigns. The ideal candidate will be skilled in using modern email marketing and data scraping tools, with a strong understanding of segmentation, personalization, and lifecycle campaigns to drive engagement and conversions.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Work with email marketing/automation platforms (e.g., Mailchimp, HubSpot, Klaviyo, Instantly, Salesforce, or similar tools).
 </li>
 <li>
 Design, edit, and quality-check responsive email templates for different campaigns.
 </li>
 <li>
 Conduct A/B testing for subject lines, CTAs, and content to improve engagement and performance.
 </li>
 <li>
 Monitor and analyze campaign KPIs (open rates, CTR, conversions, unsubscribes) and prepare performance reports.
 </li>
 <li>
 Ensure email deliverability by maintaining list hygiene and applying industry best practices
 </li>
 <li>
 Collaborate closely with content, design, and sales teams to ensure consistent messaging.
 </li>
 <li>
 Stay updated with the latest email marketing trends, tools, and compliance regulations (GDPR, CAN-SPAM).
 
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 1-2 years of hands-on experience in email marketing.
 </li>
 <li>
 Knowledge of data scraping tools (e.g., Apollo, Sales Navigator, Lead411, or similar).
 </li>
 <li>
 Strong understanding of email KPIs, automation workflows, and lifecycle campaigns.
 </li>
 <li>
 Proficiency in segmentation, personalization, and customer journey mapping.
 </li>
 <li>
 Excellent copywriting and editing skills for subject lines and email content.
 </li>
 <li>
 Strong organizational and time management skills with the ability to manage multiple campaigns simultaneously.
 
 </li>
 </ul>
</div>

Email Marketing Specialist - Clustox

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Email Marketing Specialist - Clustox