communications manager, product & community

principal product marketing manager, customer engagement

communications manager, product & community Jobs in San Francisco

director, global product communications Jobs in San Francisco

director, global product communications

manager, marketing operations Jobs in San Francisco

manager, marketing operations

operations manager

principal product marketing manager, customer engagement Jobs in San Francisco

product manager

Qcells

<div><p><b>Description</b>
</p><h3 class="jobSectionHeader"><b>POSITION DESCRIPTION:</b></h3><p>
We are looking for a Sr. Product Manager to join our Business Architecture &amp; Tech Team to define product requirements and translate business needs into platform scope for a focused business area. This is a high-visibility, high-impact position on a fast-growing team with an opportunity to contribute to overall business strategy and product vision. This role owns product strategy, pipeline, and defines the roadmap. The ideal candidate will be a motivated self-starter and organized thinker with experience in leading full-cycle product development. This position reports to the Director of Business Architecture, or another member of senior management that the President of the Company may designate.</p><p>
This position will be based out of San Francisco office or remote.</p><h3 class="jobSectionHeader"><b>
RESPONSIBILITIES</b></h3><ul><li>
Lead the product lifecycle from discovery to launch while partnering with the business and engineering teams to deploy new products and features.
</li><li>Partner with business leaders across Sales, Operations, Finance, and other functional areas to understand strategic priorities, growth initiatives, and operational challenges.
</li><li>Collaborate with business stakeholders to define product requirements and act as business architect; transpose the requirements into user stories. Conduct UAT as the business stakeholder for developed features.
</li><li>Work with business leaders to develop roadmaps for technical execution within your domain while utilizing Agile best practices
</li><li>Develop a deep understanding of the customer experience at a tactical and transactional level. Become the SME for your product domain with business leaders and stakeholders.
</li><li>Ensure product documentation is current and accessible to stakeholders.</li></ul><h3 class="jobSectionHeader"><b>
REQUIRED QUALIFICATION</b><br>
</h3><ul><li>
3 &ndash; 5 years of experience in relevant Product Management, Product Owner, Business Analyst or similar role in a FinTech environment.
</li><li>Effective communication and collaboration skills to interact with both technical and non-technical stakeholders.
</li><li>Strong business analytical skills with the capability of identifying, analyzing, and synthesizing product use data.
</li><li>Strong understanding of Agile methodologies and experience with tools like Jira and Confluence.
</li><li>Intellectual curiosity, strong creative problem-solving abilities, and keen attention to detail.
</li><li>Entrepreneurial mindset and demonstrated ability to thrive in a fast-paced startup environment.
</li><li>Experience in the solar or clean energy industry
</li></ul><h3 class="jobSectionHeader"><b>PREFERRED QUALIFICATIONS</b></h3><ul><li>
Familiarity with residential solar selling tools like Aurora, Solo, etc.
</li><li>5+ years in relevant Product Management experience
</li><li>Certified ScrumMaster (CSM)
</li><li>Experience working with global or cross-cultural teams
</li></ul><br>
<b>USE OF AI TOOLS</b><br>
As a technology organization, Qcells expects team members to leverage AI models and AI-assisted tools in their daily workflows where appropriate. Candidates should be comfortable working in an AI-augmented environment and applying sound judgment when using AI-generated outputs.<br>
During the interview process, candidates will be asked to share examples of how they have used AI tools or models in their work.<br>
<br>
Hanwha Q CELLS America Inc. (&ldquo;HQCA&rdquo;) is a Qcells company, one of the world&rsquo;s largest manufacturers and providers of solar photovoltaic (PV) products and solutions. Headquartered in Irvine, California, HQCA has been rapidly expanding its business in North America through the expansion of products and solutions, including distributed energy solutions, direct-to-homeowner solar sales and financing, and EPC services. We provide an opportunity to be part of an exciting and growing world-class global business in an interesting and expanding industry of the future.<p></p><div><div><div><b><br>
PHYSICAL, MENTAL &amp; ENVIRONMENTAL DEMANDS:</b><br>
To comply with the Rehabilitation Act of 1973 the essential physical, mental and environmental requirements for this job are listed below. These are requirements <i>normally expected</i> to perform <i>regular</i> job duties. Incumbent must be able to successfully perform all of the functions of the job with or without reasonable accommodation.</div></div><div><div><div><div><b><br>
Mobility</b></div></div><br>
<div><div><br>
Standing</div><div><br>
20% of time</div></div><br>
<div><div><br>
Sitting</div><div><br>
70% of time</div></div><br>
<div><div><br>
Walking</div><div><br>
10% of time</div></div><br>
<div><div><br>
<b>
Strength</b></div></div><br>
<div><div><br>
Pulling</div><div><br>
up to 10 Pounds</div></div><br>
<div><div><br>
Pushing</div><div><br>
up to 10 Pounds</div></div><br>
<div><div><br>
Carrying</div><div><br>
up to 10 Pounds</div></div><br>
<div><div><br>
Lifting</div><div><br>
up to 10 Pounds</div></div><br>
<div><div><br>
<b>
Dexterity</b> <b>(F = Frequently, O = Occasionally, N = Never)</b></div></div><br>
<div><div><br>
Typing</div><div><br>
F</div></div><br>
<div><div><br>
Handling</div><div><br>
F</div></div><br>
<div><div><br>
Reaching</div><div><br>
F</div></div></div><div><div><div><b><br>
Agility</b> <b>(F = Frequently, O = Occasionally, N = Never)</b></div></div><br>
<div><div><br>
Turning</div><div><br>
F</div></div><br>
<div><div><br>
Twisting</div><div><br>
F</div></div><br>
<div><div><br>
Bending</div><div><br>
O</div></div><br>
<div><div><br>
Crouching</div><div><br>
O</div></div><br>
<div><div><br>
Balancing</div><div><br>
N</div></div><br>
<div><div><br>
Climbing</div><div><br>
N</div></div><br>
<div><div><br>
Crawling</div><div><br>
N</div></div><br>
<div><div><br>
Kneeling</div><div><br>
N</div></div></div></div></div><div></div><p><br>
The salary range is required by the California Pay Transparency Act and may differ depending on the location of those candidates hired nationwide. Actual compensation is influenced by a wide array of factors including but not limited to, skill set, education, licenses and certifications, essential job duties and requirements, and the necessary experience relative to the job&rsquo;s minimum qualifications.</p>
<ul><li>This target salary range is for CA positions only and should not be interpreted as an offer of compensation.</li></ul>
You may view your privacy rights by reviewing Qcells' Privacy Policy or by contacting our HR team for a copy.</div>

Sr Product Manager, Business Architecture

Amazon.com

<div><h2 class="jobSectionHeader"><b>DESCRIPTION</b></h2><div>
AWS is one of Amazon&rsquo;s largest and fastest growing businesses, serving millions of customers in more than 190 countries. We use cloud computing to reshape the way global enterprises use information technology. We are looking for entrepreneurial, analytical, creative, flexible leaders to help us redefine the information technology industry. If you want to join a fast-paced, innovative team that is making history, this is the place for you.<br>
<br>
AWS Central Economics &amp; Science (ACES) drives best practices for objectively applying economics and science in decision making across AWS. The team collaborates with AWS science and business teams to identify, frame, and analyze complex and ambiguous problems of the highest priority. Through data-driven insights and modeling, ACES supports strategic decision-making across the AWS global organization, including sales operations and business performance optimization.
<br>
<br>
We are hiring a Technical Product Manager (PMT) to lead a cross-functional team that uses economics and ML to help AWS to understand and optimize its sales channels. This role will be a key member of the ACES team, responsible for driving execution, aligning stakeholders, and shaping the product and technical roadmap across a broad set of partner teams.<br>
<br>
Specifically, we&rsquo;re looking for someone who can help define and operationalize a growth- and business-focused vision for the team. The ideal candidate will think big and excel at translating scientific insights and ML capabilities into scalable products and actionable workflows that drive measurable business impact. This person will own end-to-end delivery, from concept through launch and iteration, ensuring that insights are effectively integrated into seller and partner tools, processes, and decision-making.<br>
<br>
This role requires strong technical fluency to partner closely with economists, scientists, and engineers, as well as the ability to navigate complex organizational dynamics and drive alignment across teams. Experience managing ML- or data-driven products, working with embedded or central science teams, and delivering solutions that influence real-world business outcomes is highly valued.<br>
<br>
This position offers significant scope and visibility, with opportunities to expand ownership and influence over time as the team&rsquo;s products scale across AWS.<br>
<br>
Key job responsibilities<br>
<ul><li>Project Leadership: Own end-to-end delivery of cross-functional projects to improve AWS sales channels.</li><li>Customer-Focused Development: Work backwards from internal and external customer needs to define requirements and drive measurable impact.</li><li>Stakeholder Alignment: Partner with senior leaders to drive alignment, resolve trade-offs, and ensure adoption.</li><li>Business Case Ownership: Define and communicate the strategic value and ROI of new initiatives.</li><li>Technical Partnership: Collaborate with scientists, economists, and engineers to translate insights into scalable solutions.</li><li>Organizational Influence: Drive execution across teams through strong communication and influence.</li></ul><br>
A day in the life<br>
The ACES Sales Channels team works on understanding and optimizing AWS's sales channels, both direct (generalist and specialist sellers) and indirect (partners and Marketplace). Our work falls into three core areas: developing rigorous causal measurement and modeling frameworks using cutting-edge economics and statistical methods; designing programs and incentives to improve customer and business outcomes; and building ML-based recommendation systems for sellers, partners, and other AWS stakeholders.<br>
<br>
About the team<br>
ABOUT AWS:<br>
<br>
Diverse Experiences
<br>
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn&rsquo;t followed a traditional path, or includes alternative experiences, don&rsquo;t let it stop you from applying.
<br>
<br>
Why AWS
<br>
Amazon Web Services (AWS) is the world&rsquo;s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating &mdash; that&rsquo;s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.<br>
<br>
Work/Life Balance
<br>
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there&rsquo;s nothing we can&rsquo;t achieve in the cloud.
<br>
<br>
Inclusive Team Culture
<br>
Here at AWS, it&rsquo;s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity and AmazeCon conferences, inspire us to never stop embracing our uniqueness.<br>
<br>
Mentorship and Career Growth<br>
We&rsquo;re continuously raising our performance bar as we strive to become Earth&rsquo;s Best Employer. That&rsquo;s why you&rsquo;ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.<br>
<br>
<br>
<br>
</div><h2 class="jobSectionHeader"><b>BASIC QUALIFICATIONS</b></h2><ul><li>Bachelor's degree</li><li>Experience owning/driving roadmap strategy and definition</li><li>Experience with feature delivery and tradeoffs of a product</li><li>Experience contributing to engineering discussions around technology decisions and strategy related to a product</li><li>3+ years of technical product or program management experience</li><li>Experience in representing and advocating for a variety of critical customers and stakeholders during executive-level prioritization and planning</li></ul><h2 class="jobSectionHeader"><b>
PREFERRED QUALIFICATIONS</b></h2><ul><li>Experience in using analytical tools, such as Tableau, Qlikview, QuickSight</li><li>Experience in building and driving adoption of new tools</li></ul><br>
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.<br>
<br>
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
<br>
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
<br>
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.<p><br>
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.</p><br>
USA, CA, San Francisco - 173,900.00 - 235,200.00 USD annually<br>
USA, NY, New York - 166,300.00 - 225,000.00 USD annually<br>
USA, WA, Seattle - 151,200.00 - 204,600.00 USD annually</div><p></p>

Senior Technical Product Manager, AWS Central Economics and Science

SoFi

<div>
 <strong>
  Employee Applicant Privacy Notice
  <br/>
  <br/>
 </strong>
 <strong>
  Who we are:
  <br/>
  <br/>
 </strong>
 Shape a brighter financial future with us.
 <br/>
 <br/>
 Together with our members, we&rsquo;re changing the way people think about and interact with personal finance.
 <br/>
 <br/>
 We&rsquo;re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we&rsquo;re at the forefront. We&rsquo;re proud to come to work every day knowing that what we do has a direct impact on people&rsquo;s lives, with our core values guiding us every step of the way.
 <strong>
  Join us to invest in yourself, your career, and the financial world.
  <br/>
  <br/>
 </strong>
 <strong>
  The Role
  <br/>
  <br/>
 </strong>
 We&rsquo;re seeking a data-driven and growth-oriented
 <strong>
  Product Marketing Manager
 </strong>
 to drive the marketing strategy and execution for SoFi&rsquo;s Small Business (SMB) lending and banking products, as well as the Lanterncredit.com and SoFi&rsquo;s SMB marketplace. This is a high-impact, hands-on individual contributor (IC) role.
 <br/>
 <br/>
 In this role, you will be a champion for the small business owner. You will assist in crafting value propositions, provide critical support for GTM initiatives, and help optimize the user journey to drive growth in the SMB segment. This is a cross-functional role that requires a blend of strategic thinking and "roll-up-your-sleeves" execution. You will collaborate closely with Product, Creative, Analytics, and Engineering teams to build the next big pillar for SoFi&rsquo;s growth.
 <br/>
 <br/>
 Your excellent organizational and project management skills enable you to collaborate cross-functionally, build processes, consistently monitor KPIs, and disseminate insights broadly.
 <br/>
 <br/>
 What you&rsquo;ll do
 <br/>
 <br/>
 <br/>
 <ul>
  <li>
   Strategy &amp; GTM: Contribute to the go-to-market strategy for SMB products, and develop product positioning and messaging frameworks that resonate with small business owners
  </li>
  <li>
   Growth &amp; Acquisition: Support multi-channel acquisition strategies with a growth mindset. Implement channel allocations and creative testing to optimize for conversion and ROI.
  </li>
  <li>
   Web &amp; UX Optimization: Support the web page strategy for high-traffic SMB landing pages (organic and acquisition), conducting A/B tests on value props and UX design to improve the conversion funnel.
  </li>
  <li>
   Creative Partnership: Write inspiring creative briefs and partner with our in-house studio to develop compelling campaigns across email, social, paid media, direct mail and in-app channels.
  </li>
  <li>
   Lifecycle &amp; Engagement: Partner with Product and Lifecycle teams to drive product usage and member retention through targeted engagement initiatives
  </li>
  <li>
   Market Intelligence: Contribute to our understanding of the SMB landscape by conducting competitive research and user interviews. Distill actionable insights into the product roadmap and marketing messaging
  </li>
  <li>
   Operational Excellence: Manage the nuts and bolts of marketing execution, including campaign launches, T&amp;Cs, and marketing disclosures
  </li>
  <li>
   Reporting: Regularly monitor and share out KPIs and performance metrics to marketing leadership and cross-functional partners.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 What you&rsquo;ll need
 <br/>
 <br/>
 <br/>
 <ul>
  <li>
   Education: Bachelor&rsquo;s degree required.
  </li>
  <li>
   Experience: 4+ years of experience in product marketing, growth marketing or similar marketing roles
  </li>
  <li>
   Analytical Rigor: A data-first approach to problem-solving; experience using data to identify funnel drop-offs, validate hypotheses, and measure campaign effectiveness.
  </li>
  <li>
   Full-Stack Execution: Experience combining high-level strategic planning with tactical execution (brief writing, experimentation, and project management).
  </li>
  <li>
   Bias for Action: Eagerness to thrive in a fast-paced, self-driven environment where you navigate ambiguity and manage multiple priorities simultaneously.
  </li>
  <li>
   Initiative: Willingness to roll up your sleeves to get things done (even the unglamorous things)
  </li>
  <li>
   Influence: Strong communication skills with a proven ability to lead through influence
  </li>
  <li>
   Strong project management skills with experience working in matrixed organizations.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 Nice to have
 <br/>
 <br/>
 <br/>
 <ul>
  <li>
   SMB Empathy: A deep understanding of small business owners' unique financial needs and pain points.
  </li>
  <li>
   Experience working with financial, lending and small business products
  </li>
  <li>
   MBA encouraged to apply.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Compensation And Benefits
  <br/>
  <br/>
 </strong>
 The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate&rsquo;s experience, skills, and location.
 <br/>
 <br/>
 To view all of our comprehensive and competitive benefits, visit our
 <strong>
  Benefits at SoFi
 </strong>
 page!
 <br/>
 <br/>
 SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.
 <br/>
 <br/>
 The Company hires the best qualified candidate for the job, without regard to protected characteristics.
 <br/>
 <br/>
 Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
 <br/>
 <br/>
 New York applicants: Notice of Employee Rights
 <br/>
 <br/>
 SoFi is committed to an inclusive culture. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email accommodations@sofi.com.
 <br/>
 <br/>
 Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
 <br/>
 <br/>
 <strong>
  Internal Employees
  <br/>
  <br/>
 </strong>
 If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.
</div>


Product Marketing Manager, SMB

LawnStarter

<p>About LawnStarter<br/></p><p>LawnStarter is the nation's leading on-demand marketplace for lawn care and outdoor services, with over $100M in annual bookings. We connect homeowners with vetted local service professionals (Pros) who handle everything from weekly mowing to pool cleaning. We're profitable, growing 30%+ YoY, and expanding beyond lawn care to become the one-stop shop for all outdoor home services.<br/></p><p>About Pro Experience<br/></p><p>Our marketplace runs on supply. We have 10,000+ active Pros across the country, and their engagement, quality, and retention directly determine whether we can capture demand and grow. Right now, the supply is fragile, roughly 60% of onboarded Pros never complete a first job, and we're losing millions of dollars in annual revenue because we don't have enough Pros in the right places.<br/></p><p>The Pro Experience function exists to close that gap. This is the team that most deeply understands what Pros experience, what they need to succeed, and what makes them stay, and translates that understanding into communications, programs, and internal advocacy that move supply metrics.<br/></p><p>The Role<br/></p><p>You'll own how LawnStarter communicates with Pros, across every touchpoint, across the full lifecycle, with a clear goal: more Pros succeeding on the platform.<br/></p><p>Today, most Pros experience LawnStarter as a job board, work comes in, they do it, they get paid. You'll change that. You're building the communications experience that makes Pros feel like LawnStarter is invested in their success: a platform that helps them grow their business, get better at their craft, and earn more over time. That's the brand you're building, not for homeowners, but for the 10,000+ small business owners who power the marketplace.<br/></p><p>This isn't a traditional CRM role or a brand role. It's supply-side product marketing. You're designing the communications experience that keeps our supply base activated, informed, motivated, and growing. That means owning the strategy for Pro-facing communications across in-product messaging, community, help content, incentive programs, and internal Pro advocacy with execution support from cross-functional partners.<br/></p><p>What makes this role different:<br/></p><p>- The timing is right. We're profitable and growing 30%+ YoY. Bettermode is our community, incentives, and training hub for Pros. And we've built Brain, an internal knowledge system powered by AI that accelerates how we research, build, and ship. The pieces are in place, what's missing is the strategic and hard working owner who connects them into a coherent Pro experience.<br/></p><p>- You're building the infrastructure. There's no documented Pro positioning statement, no messaging playbook to inherit. You'll design the processes, not just run them.<br/></p><p>- Your north star is supply, not engagement. Open rates and community posts are proxies. The real question is: are more Pros completing their first job? Are they active at 30, 60, 90 days? Are high-quality pros churning? Are they succeeding?<br/></p><p>- You'll be the internal voice of the Pro. Product, Ops, and Support will come to you when they need to understand how Pros will react to something. You'll push back when the company is about to do something that will land wrong.<br/></p><p>What You'll Own<br/></p><p>- In-product messaging: Partner with Product to design and maintain the system for Pro-facing in-app communications, communicating platform changes, incentives, and performance data at the right moments in the Pro journey.<br/></p><p>- Community, upskilling &amp; brand voice: Pro community building in Bettermode, which includes engagement strategy, content cadence, and the tone of voice for all Pro-facing communications. Pros are small business owners, not gig workers, the voice should reflect that. Define the vision for Pro Academy (training, upskilling, potential partnerships like Greenius); work with partners on content production and delivery.<br/></p><p>- Pro help content: Strategy for the knowledge base, FAQs, and how-to content that let Pros find answers without contacting support. Work with PMs on help content for feature launches and platform changes. Measure success by deflection, not just views.<br/></p><p>- Internal Pro advocacy: Own the Pro listening system, interviews, call reviews, Bettermode monitoring, support trend analysis, and route insights to product, ops, and support in ways that drive actual decisions.<br/></p><p>- Gamification &amp; incentive programs: Own how challenges, badges, and tier-based incentive programs are communicated to Pros across the full lifecycle, from early activation through long-term retention. Product and Data design the incentive structures; you ensure Pros understand, engage with, and are motivated by them.<br/></p><p>Problems to Solve<br/></p><p>60% of onboarded Pros never complete a first job.<br/></p><p>They sign up, complete onboarding (often same-day), enter the Intro tier, and then disappear. The supply math is stark: of every 30 Pro leads acquired, only 1 becomes a valuable active Pro. This is the single biggest supply lever available, and it's currently unowned.<br/></p><p>Pro communications are fragmented.<br/></p><p>In-product messaging, email sequences, Bettermode posts, and help articles are managed across three different teams with no unified voice or strategy. Pros get inconsistent signals about how the platform works, what they should do next, and what the rules are. That inconsistency erodes trust.<br/></p><p>Pro feedback doesn't flow back to decisions.<br/></p><p>We hear from Pros constantly, through support tickets, community posts, NPS surveys, direct calls. But there's no systematic process for capturing, synthesizing, and routing those insights to decision-makers.<br/></p><p>High-value Pros eventually build their own businesses, and we lose them.<br/></p><p>Our best Pros reach the highest tiers, build strong customer relationships, and develop recurring revenue. At some point, the calculus shifts: they have enough of their own customers that the platform's value proposition needs to be actively reinforced. Right now, no one owns the communications that make the case for why high-performing Pros should stay and grow with us. This is the hardest retention problem in the role, and it starts with understanding what these Pros actually need to hear.<br/></p><p>What Success Looks Like (Year 1)<br/></p><p>- More onboarded Pros complete their first job Significant improvement (5+ percentage points) in 30-day activation rate.<br/></p><p>- Pros sentiment is measurably improving. You&rsquo;ve established the baseline and can show the trend.<br/></p><p>Requirements<br/></p><p>Who You Are<br/></p><p>You've developed genuine expertise on a supply-side or creator-side user segment by listening directly. Not from dashboards, from conversations, call reviews, community participation, and direct contact. You can name something specific you learned that surprised you and used it to change something internally. This is the most important thing you'll bring to this role. This is unlikely to be a good fit if your &quot;user expertise&quot; is primarily quantitative, data matters, but this role requires knowing things that don't show up in a funnel.<br/></p><p>You write for real people, not for corporate approval. Your Pro-facing copy is clear, warm, and direct, not full of platform jargon or hollow encouragement. You know the difference between a message that earns attention and one that gets scrolled past, and you have examples you're proud of. This is unlikely to be a good fit if your writing background is primarily internal documents, executive summaries, or B2B content.<br/></p><p>You connect communications to outcomes. You don't measure success by sends or opens, you ask whether behavior changed. You can trace a message or sequence back to a supply outcome, or explain why you can't yet and what you'd need to measure it. This is unlikely to be a good fit if your analytics stop at engagement metrics.<br/></p><p>You influence without authority. Your impact runs through Product, Ops, and Support, teams you don't control. You're comfortable building the case, presenting the data, and making it easy for partners to say yes. You've changed how a team made a decision by surfacing insights they didn't have. This is unlikely to be a good fit if you need direct control over execution to feel accountable for outcomes.<br/></p><p>You build from scratch. No playbook, no existing systems, no defined lanes. You'll design the processes, not just run them. That's energizing to you, not stressful. This is unlikely to be a good fit if you thrive in mature, well-documented environments with established workflows.<br/></p><p>AI-native. You've used AI tools to scale content creation, synthesize qualitative feedback, or automate communications workflows, and you can show the output. You experiment and iterate, not just prompt. This is unlikely to be a good fit if you treat AI as a novelty or use it only for the occasional first draft.<br/></p><p>This Role Is NOT<br/></p><p>- A CRM execution role. Lifecycle comms are part of the picture, but you're also owning in-product messaging, community, help content, gamification, and internal advocacy. Pure email/SMS management is a fraction of the job.<br/></p><p>- A homeowner marketing role. This is supply-side. You're communicating with Pros, not customers. If your experience is primarily consumer acquisition or B2C retention, you'd be switching contexts significantly.<br/></p><p>- A product management role. You'll partner with Product and influence the Pro App roadmap through data and advocacy, but you don't own it.<br/></p><p>- A people management role. This is a senior IC position. Broad scope and cross-functional influence, but no direct reports.<br/></p><p>Benefits<br/></p><p>- Base salary: $120k-$150k<br/></p><p>- Equity: Stock options, Pro supply is one of the most critical levers in the business, and the person who owns how we communicate with that supply is investing in company value directly<br/></p><p>- Healthcare: Medical, dental, and vision coverage<br/></p><p>- Location: Fully remote (US-based), this role requires deep qualitative work, direct Pro listening, and async cross-functional collaboration; remote works because outputs are measured, not hours<br/></p><p>- PTO: Flexible time off policy<br/></p><p>LawnStarter provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. We comply with applicable state and local laws governing nondiscrimination in employment.<br/></p>

Senior Product Marketing Manager, Pro Experience

<div><h2 class="jobSectionHeader"><b>DESCRIPTION</b></h2><div>
Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music ad-free in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale.<br>
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We are looking for a creative, analytical and results-oriented Sr. Product Marketing Manager to drive listener growth across Amazon Music's content offerings. You will help build and launch high impact content launches, owning campaign planning, cross-functional alignment, and execution to maximize visibility and adoption across all customer touchpoints. This role will work cross-functionally across Amazon teams, influencing and leading partners to think big, invent and simplify, and deliver on project roadmaps.<br>
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A successful candidate for this role will be an independent, creative problem-solver with great business acumen and the ability to lead multiple projects simultaneously while managing competing deadlines. You will have exceptional product marketing, communication, and stakeholder management skills, with the ability to work independently under time constraints to deliver results.<br>
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Key job responsibilities<br>
<ul><li>Develop and deliver GTM strategies and frameworks, which are scalable and repeatable across various product feature launches</li><li>Conduct customer research to develop insights and enhanced brand positioning to stay competitive in the growing MSP space</li><li>Oversee strategy, execution, and performance of cross channel global marketing plans to build awareness, adoption and engagement of key features</li><li>Partner with various product teams to develop product roadmaps for features meant to drive Monthly Active Users (MAUs), Listening Hours, and enhance the customer experience on Amazon Music</li><li>Partner and consult across with the Amazon Music Industry and Artist Relations teams to better integrate music and podcast artist content into the customer experience</li><li>Develop compelling GTM creative assets (video, social, Owned &amp; Operated) working cross-functionally with creative designers</li><li>Provide copywriting guidance</li><li>Advocate for the optimal customer experience when working on UX design with product teams</li><li>Drive regular reviews of roadmap progress and results with leadership across marketing, subscriptions tech, and product</li></ul></div><h2 class="jobSectionHeader"><b>
BASIC QUALIFICATIONS</b></h2><ul><li>6+ years of professional non-internship marketing experience</li><li>Experience using data and metrics to drive improvements</li><li>Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)</li><li>Experience building, executing and scaling cross-functional marketing programs</li><li>Experience leading go-to-market for consumer software or hardware product launches</li><li>7+ years of managing stakeholders in cross-functional project experience</li><li>7+ years of product marketing experience driving go-to-market strategies and cross-functional campaign execution in consumer technology, entertainment, or digital media</li><li>5+ years of experience developing and launching scalable marketing frameworks across multiple product releases</li><li>Demonstrated experience conducting customer research and translating insights into competitive positioning strategies</li><li>Proven track record managing multi-channel global marketing campaigns that drive measurable adoption and engagement metrics</li><li>5+ Experience partnering with product teams to influence roadmaps and prioritize features based on customer impact and business outcomes</li><li>Strong analytical capabilities with experience defining success metrics, tracking performance, and optimizing campaigns based on data</li><li>8+ years of product marketing experience in music streaming platforms, audio entertainment services, or subscription-based consumer products</li></ul><h2 class="jobSectionHeader"><b>
PREFERRED QUALIFICATIONS</b></h2><ul><li>Experience using any of SQL or other analytical tools for conducting data analysis</li><li>Experience with customer segmentation, profiling, and targeting</li><li>5+ years successfully developing creative marketing assets (video, social, owned channels) in partnership with design and creative teams</li><li>Experience providing strategic copywriting direction and advocating for customer experience in UX design processes</li><li>Track record establishing repeatable processes and mechanisms that scale across global markets and diverse customer segments</li><li>MBA or advanced degree in Marketing, Business, or related field</li><li>Deep understanding of music streaming industry dynamics, competitive landscape, and emerging trends in audio entertainment</li></ul><br>
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.<br>
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Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company&rsquo;s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
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Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.<br>
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Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.<p><br>
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.</p><br>
USA, CA, Culver City - 142,800.00 - 193,200.00 USD annually<br>
USA, CA, San Francisco - 157,100.00 - 212,600.00 USD annually<br>
USA, NY, New York - 157,100.00 - 212,600.00 USD annually<br>
USA, WA, Seattle - 142,800.00 - 193,200.00 USD annually</div><p></p>

Sr. Product Marketing Manager, Content Marketing

Adobe

As a key member of the Creativity & Productivity Enterprise Product Marketing team, you will lead the customer engagement strategy and execution that drives adoption, retention, and expansion across Adobe’s Enterprise solutions. Your deep expertise in building and scaling customer product usage in partnership with marketing and customer success organ i zations , implementing customer adoption frameworks, and designing customer & marketing programs that drive product adoption—combined with a track record of leading large-scale, high-impact engagement initiatives—will enable you to deliver meaningful outcomes across the customer lifecycle.
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In this role, you will partner closely with Product Marketing, Sales, Customer Success, Product, Engineering, and Operations to lead complex cross-functional programs that deepen customer engagement, accelerate product usage, and strengthen long-term retention and growth. You will also drive the implementation of product usage instrumentation to unlock data-driven insights that inform engagement strategies.
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Reporting to the head of Enterprise GTM, this role will lead the development and execution of Enterprise customer engagement strategies across Adobe’s growing Enterprise portfolio. You will employ customer health metrics, and cross-functional partnerships to shape strategic priorities, inform executive decision-making, and operationalize engagement programs at scale.
<br>Success in this role requires operating effectively in a large, complex data environment and synthesizing sophisticated product analytics, customer health data, and behavioral insights into clear recommendations, scalable programs, and measurable outcomes.
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We are especially looking for a leader with proven experience driving product adoption at scale, who can bring structured problem-solving, executive-level storytelling, and a data-driven attitude into our customer engagement strategy.
<br>Key Responsibilities
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Own the Enterprise customer engagement strategy across the creative professional, business professional, and workflow and automation product groups. Ensure engagement programs are complementary and drive long-term customer value, adoption, and retention.
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Build, scale, and lead enterprise product adoption procedures and frameworks that drive proactive customer engagement, health monitoring, and expansion across the Enterprise customer base.
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Create and implement marketing programs specifically designed to drive produc t adoption, including onboarding campaigns, adoption f eature i nitiatives, community events , and re-engagement programs.
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Lead the implementation of product insight instrumentation in partnership with Product and Engineering teams, ensuring the right telemetry is in place to track customer engagement , identi fy at-risk accounts, and surface expansion opportunities.
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Partner with cross-matrix teams including Product Marketing, Sales, Customer Success, Product, Engineering, and Operations to develop and implement engagement strategies that accelerate time-to-value for customers.
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Develop and maintain deep understanding of customer adoption patterns and behavioral segments, providing insights to Product and Product Marketing teams that result in improved engagement and monetization strategies.
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Identify and prioritize engagement opportunities (e.g., low-adoption segments, underutilized features, expansion-ready accounts) and develop programs to deliver against these opportunities.
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Preempt and problem-solve operational issues related to customer engagement; lead and integrate cross-functional efforts to remove barriers to adoption.
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<br>Qualifications / Experience
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BS/BA preferred OR 12+ years of experience in customer engagement, customer success, or product marketing leadership OR equivalent practical experience. MBA or equivalent experience preferred.
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Proven track record of building, scaling, and leading CSM organizations in Enterprise SaaS environments, with demonstrated impact on retention, adoption, and expansion metrics.
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Deep experience designing and implementing application feature s to drive customer adoption and analytics frameworks that drive data-informed engagement strategies.
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Demonstrated success creating and driving marketing programs that measurably increase product adoption and usage.
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Hands-on experience driving product insight instrumentation initiatives in partnership with Product and Engineering teams.
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Customer-first orientation, with deep global experience working across various customer segments and lifecycle stages.
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Proven ability to translate complex adoption data and customer health metrics into actionable engagement strategies th at optim ize customer experience and unlock growth.
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Demonstrated leadership success in dynamic environments, rapidly anticipating and adapting to shifting priorities.
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Strong experience leading direct and cross-functional multidisciplinary teams to launch high-impact customer engagement initiatives.
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Ability to rapidly assess a problem, define options and evaluate to address critical business issues.
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Demonstrated excellence in conceptual thinking and analytical problem-solving.
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The desire and ability to take a stand and advocate a course of action, presenting supporting facts and data to back up your position.
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Extraordinary communication skills, both verbal and written, at all levels.
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A solid sense of self, balanced with the drive to put team first.
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Global cultural awareness and experience with global teams.
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Experience with Generative AI driven engagement models and tools is a plus.
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About Adobe
<br>Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
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Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.
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Let’s Adobe together
<br>At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture , focus on people, purpose and community , Adobe for All , comprehensive benefits programs , the stories we tell , the customers we serve, and how you can help us advance our mission of empowering everyone to create.
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Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.
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Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015.
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<b>AI Use Guidelines for Interviews:</b><br>
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
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At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience .
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<b>Expected Pay Range:</b> Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $145,400 -- $261,150 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.
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In California, the pay range for this position is $180,300 - $261,150
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At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
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In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
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<b>State-Specific Notices:</b><br>
<b>California :</b><br>
Fair Chance Ordinances
<br>Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
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<b>Colorado:</b><br>
Application Window Notice
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If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.
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<b>Massachusetts:</b><br>
Massachusetts Legal Notice
<br>It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Principal Product Marketing Manager, Customer Engagement

Ｃollective

<div><p><b>About Collective:</b></p><p>
Collective is on a mission to redefine the way businesses-of-one work. Our technology and team of trusted advisors help members achieve financial independence by taking care of everything from business incorporation to accounting, bookkeeping, tax services, and access to a thriving community, all in one integrated platform. We believe in empowering self-employed people to enjoy the same tax savings that big companies get, so they can focus on their passion, not paperwork.</p><p>
Featured in Forbes, Business Insider, Yahoo, Bloomberg, Financial Times, TechCrunch, and more. We are backed by General Catalyst, Sound Ventures (Ashton Kutcher and Guy Oseary), QED Investors, Google&rsquo;s Gradient Ventures, Expa, and other investors who have financed iconic companies like YouTube, Substack, Twitch, Box, Hims, Instacart, and Lyft.</p><p><b>
About the role:</b></p><p>
We're hiring a Product Lead for our Core Platform to architect the connective tissue of the entire Collective member experience. This role owns the horizontal infrastructure &mdash; the unified task system, dashboard, messaging layer, and core UI components &mdash; that every vertical product at Collective is built on top of.
</p><p>Reporting directly to the CEO, you'll define and build a function that doesn't yet exist, embedding AI into the platform layer from the ground up and setting the standards that every other product team adopts.</p><p><b>
What you'll do:</b></p><ul><li><p>
Own the vision, strategy, and roadmap for Collective's Core Platform &mdash; the unified task system, dashboard, messaging infrastructure, and shared components that define every member's experience across the entire product ecosystem</p></li><li><p>
Define and mandate the System of Record for tasks and communications that all vertical product teams (Payroll, Accounting, Tax, etc.) must adopt to ensure a coherent, low-noise member experience</p></li><li><p>
Architect the AI integration layer and design how the AI support system connects to the task framework to proactively guide members, deflect support load, and reduce friction before members ever need to contact a human agent</p></li><li><p>
Set the technical standards for task schemas, notification logic, lifecycle states, component contracts, that make it possible for vertical teams to build on your platform without fragmenting the experience</p></li><li><p>
Partner with Internal Tools and Operations to ensure human-in-the-loop workflows have the visibility, automation, and tooling they need to support members efficiently and move toward automated resolution where AI can carry the load</p></li><li><p>
Drive the roadmap and make tradeoff decisions between platform integrity, vertical team speed, and immediate business priorities &mdash; with a clear point of view on each call</p></li><li><p>
Measure platform health through the right metrics &mdash; shared system adoption, task completion rates, AI deflection rates, ops efficiency &mdash; and use that data to drive prioritization</p></li><li><p>
Lead cross-functional alignment across product, engineering, design, and ops to ensure the platform layer gets built, adopted, and continuously improved</p></li></ul><p><b>
What you'll bring:</b></p><ul><li><p>
7+ years of product management or technical experience, with meaningful time spent on platform, infrastructure, or horizontal systems products &mdash; you've owned the layer that other teams build on top of</p></li><li><p>
AI product experience &mdash; you've shipped products where AI is embedded in the core workflow, not bolted on as a feature. Ideally hands-on with LLMs, agentic systems, or AI support layers in a real product context; at minimum, deeply fluent in AI capabilities</p></li><li><p>
Platform builder instincts &mdash; you know the difference between a product for end users and infrastructure for a product organization, and how to implement both.</p></li><li><p>
First-principles thinking under ambiguity &mdash; this role is being invented. You won't inherit a roadmap; you'll write one from scratch</p></li><li><p>
Strong cross-functional credibility &mdash; you can hold a platform standard without burning peer relationships, and you know when to enforce versus when to flex based on legitimate edge cases</p></li><li><p>
Data fluency &mdash; comfortable diagnosing platform health, measuring system adoption, and making prioritization decisions from data without needing a translation layer</p><p>
Comfort operating in fast-paced, high-growth environments where the product and the org are being built simultaneously</p></li></ul><p><b>
What we offer:</b></p><ul><li><p>
Hybrid Work Model: Based in San Francisco with a balance of in-office and remote flexibility</p></li><li><p>
Fresh Lunch: Provided on in-office days</p></li><li><p>
Commuter Support: $200 monthly reimbursement for transit expenses</p></li><li><p>
Health &amp; Wellness: $200 quarterly reimbursement to support your well-being</p></li><li><p>
Time Off: Flexible PTO plus 14 company holidays</p></li><li><p>
Comprehensive Coverage: 100% medical, dental, and vision for employees; 75% coverage for dependents</p></li><li><p>
Parental Leave: 16 weeks fully paid</p></li><li><p>
Retirement &amp; Ownership: 401k plan plus an equity package</p></li><li><p>
Team Connection: Quarterly virtual events and an annual in-person summit</p></li></ul><p>
Compensation Range: $215K - $255K</p></div>

Product Lead (Core Platform & AI)

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