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senior marketing specialist

<div>Position: Dealer Marketing Manager &ndash; Middle East
Location: Saudi
Reports to: Marketing &amp; PR Director Americas &amp; Europe &amp; MEA
About the role: The Senior Dealer Marketing Specialist &ndash; Middle East will be responsible for supporting dealer-led marketing activities across Middle East markets, ensuring effective local execution of regional marketing strategies, brand guidelines, and business objectives.
As marketing and sales operations are mainly managed by dealer partners in the region, this role will focus on dealer marketing coordination, execution support, weekend event follow-up, and performance tracking. The position works closely with dealer teams, regional sales and marketing teams, and external partners to enhance brand visibility, support customer engagement, and contribute to sales growth across the Middle East.
Key responsibilities:
Develop and execute marketing and trade marketing strategies tailored to Middle East markets.
Build and maintain strong relationships with local dealers and partners to ensure the successful execution of company plans and business objectives. Support dealer marketing planning and execution across the region.
Plan and implement in-store and outdoor marketing activities, retail campaigns, trade shows, exhibitions, roadshows, and dealer programs to enhance brand visibility and drive sales growth.
Coordinate and support dealer launch events, test drive activities, customer engagement programs, and regional activations.
Monitor and analyze market trends, competitor activities, customer insights, and sales performance to support data-driven decision-making and strategy optimization.
Manage and coordinate marketing materials, POSM, digital assets, and dealer communication to ensure brand consistency across all touchpoints.
Support budget tracking and marketing investment allocation to maximize campaign effectiveness and ROI.
Work closely with regional headquarters, sales teams, PR, digital marketing, and cross-functional teams to ensure aligned execution of marketing initiatives.
Track and report the effectiveness of dealer marketing campaigns and activities, ensuring alignment with overall business goals.
Provide regular reports, market feedback, and actionable insights to management regarding dealer marketing performance and market opportunities.
Identify and implement innovative marketing approaches and localized initiatives to strengthen brand positioning in the Middle East market.
Required Skills, Qualifications and Experience
Bachelor&rsquo;s degree in Marketing, Business Administration, Communications, or related field.
3&ndash;5 years of experience in dealer marketing, trade marketing, or channel marketing, preferably in the automotive, technology, or FMCG industries.
Experience working with dealer networks, distributors, or retail partners in Middle East markets.
Strong understanding of retail operations, dealer management, and consumer behavior in the Middle East region.
Experience in event management, trade marketing campaigns, and local market activations.
Strong organizational, communication, stakeholder management, and project coordination skills.
Data-driven mindset with analytical and reporting capabilities.
Fluent in English; Arabic is highly preferred.
Proficiency in Microsoft Office and marketing/reporting tools.
Ability to manage multiple projects simultaneously and work effectively in a fast-paced, multicultural environment with strong execution capability.</div>

Dealer Marketing Manager(passenger car) – Middle East

Confidential

Job Title: General Manager (Marketing Agency) Location: Riyadh, Saudi Arabia Employment Type: Full-Time Job Overview We are representing a dynamic and forward-thinking marketing agency based in the heart of Riyadh. On behalf of our client, we are seeking an experienced and visionary General Manager to lead their organisation to new heights. The ideal candidate will be a strategic leader with a strong background in the marketing or advertising industry, possessing exceptional business acumen and a proven track record of driving growth and operational excellence. As General Manager, you will be responsible for the entire scope of the agency's operations, from strategic planning and financial management to team leadership and client satisfaction. This is a pivotal role that requires a blend of creative industry knowledge and sharp commercial skills to ensure the agency's sustained success and profitability. Responsibilities * Develop and implement the agency's long-term strategic vision, business plans, and operational goals to drive sustainable growth. * Assume full P&amp;L responsibility, overseeing budgeting, financial forecasting, and resource allocation to maximise profitability and ensure financial health. * Lead and mentor a multidisciplinary team, fostering a collaborative, innovative, and high-performance work culture. * Direct all day-to-day operations, ensuring seamless project delivery, exceptional quality of work, and optimal resource utilisation. * Drive business development initiatives by identifying new market opportunities, cultivating key client relationships, and leading high-level pitches. * Serve as the senior point of contact for major clients, ensuring their needs are met and their expectations are exceeded to build lasting partnerships. * Analyse market trends, competitor activities, and industry developments to keep the agency at the forefront of innovation and maintain a competitive edge. * Establish and monitor key performance indicators (KPIs) across all departments to measure success and drive continuous improvement. Qualifications * Proven experience in a senior leadership position, such as General Manager, Managing Director, or Head of Operations, within a marketing, creative, or advertising agency. * A Bachelor's degree in Business Administration, Marketing, or a related discipline. An MBA is highly advantageous. * Demonstrable success in driving business growth, acquiring new clients, and managing a profitable P&amp;L. * Exceptional leadership, communication, and interpersonal skills, with the ability to inspire and manage a diverse team. * Strong strategic thinking and problem-solving capabilities, with a deep understanding of the marketing and advertising landscape. * Excellent financial literacy and commercial acumen. * Experience working within the Saudi Arabian or wider GCC market is highly desirable. Benefits * A competitive salary and comprehensive benefits package will be offered to the successful candidate, commensurate with their skills and experience.

General Manager (Marketing Agency)

Bouygues Construction

As part of Bouygues Construction's Public Works division, VSL International participates in the construction of major technical structures and guarantees their structural safety and durability: transport infrastructure (bridges, tunnels), industrial and energy production structures, and commercial buildings.
 
VSL's business is based on four areas of expertise: 
<ul>
<li>Structural systems and technologies</li>
<li>Civil engineering</li>
<li>Foundations and soil engineering</li>
<li>Preservation, structural repairs, renovation and optimization of structures.</li>
</ul>
VSL has 4,000 employees at 25 locations worldwide (Asia and Oceania, Middle East, Europe, Latin America, Canada).
 Project
 VSL is a global specialist construction company and a recognised expert in post-tensioning and structural technologies. With 70 years of experience, we help build, preserve, and transform some of the world’s most ambitious structures, from bridges and high-rises to tanks and wind towers. As a subsidiary of Bouygues Construction, we operate in over 25 countries, combining creative engineering, proprietary systems, and full-scope execution to deliver durable, high-performance solutions.
 Role Overview
 Lead and grow VSL’s Repair and Preservation business development in Saudi Arabia , with a focus on industrial and energy assets , and infrastructure. The role owns business development activities from early opportunity identification through to contract award.
 Main Responsibilities
 Market & Opportunity Development
 Develop and execute the Repair & Preservation BD strategy for KSA , aligned with regional objectives.
 Identify and pursue opportunities primarily in industrial and energy sectors , including:
 Oil & gas facilities, refineries, petrochemical plants
 Power, utilities, terminals, ports, and industrial infrastructure
 Also focus on bridge infrastructure assets.
 Proactively position VSL at early project stages, before tender issuance whenever possible.
 Client & Stakeholder Management
 
Establish and manage senior‑level relationships with: 
Asset owners and operators
 Government and semi‑government entities
 Main contractors, consultants, and project managers
 Act as the primary VSL commercial interface for Repair & Preservation works in KSA.
 Tendering & Commercial Leadership
 Lead BD input into prequalifications, EOIs, and tenders.
 Carry out estimation and coordinate technical and operational requirements to prepare comprehensive offers.
 Support pricing strategy, commercial positioning, and negotiations up to contract award.
 Ensure opportunities pursued meet margin, risk, and strategic criteria.
 Market Intelligence & Reporting
 Monitor market trends, client programs, and competitor activity in KSA.
 Maintain an accurate, conversion‑driven pipeline and provide reliable forecasts.
 Feed structured market intelligence to regional management.
 Candidate Profile
 Education & Experience
 Experience & Background
 Civil or structural engineering degree.
 min 5 years total professional experience.
 Minimum 3 years professional experience in Saudi Arabia (non‑negotiable).
 
Proven business development experience within: 
Industrial and/or energy sectors
 Infrastructure sector is a plus
 Demonstrated track record of secured projects , not only opportunity generation.
 Technical & Commercial Credibility
 Strong understanding of repair, rehabilitation, strengthening, and specialist construction works.
 Ability to credibly discuss technical solutions with owners, consultants, and contractors.
 Sound commercial acumen, including pricing, risk assessment, and contract basics.
 Network & Market Knowledge
 Established, active client network within Saudi Arabia.
 Strong understanding of Saudi procurement processes and decision‑making structures.
 Language & Personal Attributes
 Fluent in English and Arabic.
 Autonomous, proactive, and commercially driven.
 Comfortable representing VSL at senior client levels.
 Interested ? Apply now and let's build the great structures of tomorrow together!

Business Development Manager - Repair & Preservation (Saudi Arabia)

Qureos

<h3>Role Overview  </h3>The Head of Marketing  is responsible for leading the development and implementation of the institution’s brand strategy and marketing plans to achieve enrolment targets, brand awareness, and overall business objectives.This is a founding-level position, offering significant opportunity to build, shape, and lead the marketing function from the ground up. The ideal candidate will bring deep expertise in business-to-consumer marketing, digital-first growth strategies, and multi-channel campaign execution, with the ambition and adaptability required to launch a new brand in a competitive market.<h2>Key Responsibilities</h2><h3>Marketing Strategy &amp; Execution</h3><ul><li>Lead the execution of the institution’s brand strategy, ensuring strong brand identity, positioning, and market competitiveness across multiple international markets and segments.</li><li>Develop and execute annual marketing plans and campaign calendars aligned with enrolment and revenue targets.</li><li>Design and implement best-in-class marketing campaigns driven by customer insights, effective messaging, creative execution, and optimized channel selection.</li><li>Integrate digital lead generation campaigns into the overall marketing strategy.</li><li>Act as the product owner for the institution’s website and digital presence.</li><li>Support planning and execution of key institutional events and activations.</li><li>Own lead generation targets and collaborate closely with student recruitment teams to support enrolment objectives.</li><li>Continuously improve marketing effectiveness through innovation in reporting, automation, analytics, and campaign optimization.</li><li>Ensure integrated delivery of marketing activities across all channels and platforms.</li><li>Maintain a digital-first approach by staying current with industry trends, emerging technologies, and marketing best practices.</li><li>Build and develop a high-performing marketing team over time through effective leadership, mentorship, and performance management.  </li></ul><h3>Brand &amp; Stakeholder Collaboration  </h3><ul><li>Shape how the institution presents itself to prospective students, families, and the broader higher education market.</li><li>Collaborate with academic leadership, admissions teams, and internal stakeholders to create compelling, accurate, and conversion-focused messaging.</li><li>Ensure alignment with strategic partners and external stakeholders on brand standards and marketing best practices.</li><li>Manage relationships with external marketing, media, and recruitment vendors.  </li></ul><h3>Budget &amp; Operations  </h3><ul><li>Develop and manage the marketing budget, ensuring effective allocation of resources and measurable return on investment.</li><li>Provide accurate reporting and forecasting on recruitment performance, campaign effectiveness, and digital marketing impact.</li><li>Support the establishment of scalable marketing policies, procedures, and operational standards.  </li></ul><h2>What We Are Looking For  </h2><h3>Experience &amp; Background  </h3><ul><li>Minimum 15 years of experience in marketing, including at least 5 years in a senior leadership role.</li><li>Strong background in marketing strategy, planning, and lead generation across multiple markets and customer segments.</li><li>Proven expertise across the full marketing spectrum, including:<ul><li>Brand strategy</li><li>Campaign development</li><li>Media buying</li><li>Digital marketing</li><li>Social media</li><li>SEO &amp; SEM</li><li>Website development</li><li>Content production</li><li>Public relations</li><li>Event management</li><li>Sponsorships</li><li>Market research &amp; analytics</li><li>Marketing optimization</li></ul></li><li>Experience building and launching new consumer brands, ideally within startup or high-growth environments.</li><li>Experience managing cross-functional or geographically distributed teams.</li><li>Strong agency and budget management experience.</li><li>Extensive experience with CRM systems, marketing automation tools, dashboards, and automated workflows.</li><li>Experience in education is preferred but not essential. Candidates from competitive B2C sectors such as telecommunications, retail, banking, technology, or automotive are also encouraged to apply.  </li></ul><h3>Skills &amp; Capabilities  </h3><ul><li>Strategic thinker with the ability to translate business goals into actionable marketing and recruitment plans.</li><li>Strong communication and stakeholder management skills.</li><li>Data-driven mindset with the ability to leverage insights and performance metrics for continuous improvement.</li><li>Strong cultural awareness and understanding of factors influencing student and consumer decision-making.</li><li>Entrepreneurial mindset with a strong sense of ownership and adaptability.</li><li>Fluent in English; Arabic language skills are an advantage.  </li></ul><h3>Education  </h3><ul><li>Bachelor’s degree required, preferably in Marketing, Business, Communications, or a related field.</li><li>Postgraduate qualification in Marketing, Strategy, or a related discipline is an advantage.  </li></ul><h2>What We Offer  </h2><ul><li>Competitive salary and benefits package, commensurate with experience.</li><li>Medical insurance and standard employee benefits.</li><li>A collaborative, ambitious, and fast-paced work environment with strong opportunities for growth.</li><li>A unique opportunity to build and shape a new institution in one of the region’s most dynamic education markets.</li></ul>

Founding Head of Marketing & Enrollment Growth

Red Sea Global

<div><div><div><div><div>Division: Land Operations
</div></div></div></div><div><div><div><div>Department: Land Operations
</div></div></div></div><div><div><div><div>Company: Coastal Transportation Services Company
</div></div></div></div><div><div><div><div>Redefining Land, Air, and Sea Travel&hellip; Elevating Destinations. 


Coastal Transportation Services Company, a subsidiary of Red Sea Global, provides Transportation services at our Red Sea destination and is part of the Red Sea Global Group of companies. We specialize in providing transportation services to our Red Sea destination. As a subsidiary, Coastal Transportation Services Co. benefits from shared strategic goals and collaborative initiatives within the Red Sea Global group of companies, enhancing our ability to serve our clients effectively. 


Are you ready to transform the future of transportation? At Coastal Transportation Services Co., we are driven by innovation, creativity, and a passion for redefining transportation. Our team is shaping the future with cutting-edge projects, from autonomous vehicles to sustainable transportation solutions. 


We are seeking forward-thinking individuals eager to collaborate in a dynamic, fast-paced environment where ideas become reality. Join us in revolutionizing transportation and creating a smarter, more sustainable world&mdash;one innovation at a time. 


Join our visionary team and help shape the future of transportation! 


Job Purpose: 

<ul>
<li>The Senior Specialist Staff Village Mobility Operations position is a vital position in the management of all residents' transport. Be that linking staff with their work-bound transport or general transport within the village for all residents.</li>
<li>A key aim is to streamline the Workforce journey, ensuring that Workforce gets to and from the bus Interchange to enable them to use the transport to their place of work smoothly and in a timely manner to perform their operational duties.</li>
<li>Transport within the village will be via Transit Buses and Buggies running on scheduled services 24/7 to support round-the-clock movement.</li></ul> 


Job Responsibilities: 

<ul>
<li>Supports and coordinates with the line manager in the implementation and operations phases.</li>
<li>Identify potential risks, issues, and challenges</li>
<li>Partner closely with the Senior Manager Operations &amp; Fleet to streamline transportation services for both internal and external clients, ensuring the safe and dependable operation.</li>
<li>Assume leadership in navigating unforeseen obstacles such as roadblocks, weather-related incidents, accidents, and the dynamic landscape of transportation within a community environment.</li>
<li>Collaborate intimately with the Management team to monitor and address any deviations from our Service Level Agreements (SLAs) related to transportation issues. Take decisive actions to ensure compliance and forestall recurring issues, thereby nurturing a flawless transportation experience.</li>
<li>Partner with your Manager to effectively resolve specific customer complaints. Swiftly address resource shortfalls to uphold business continuity and customer satisfaction.</li>
<li>Undertake the diligent task of monitoring service performance through regular audits and quality checks, consistently upholding the standards of safety, cleanliness, and service quality. Encourage your team to maintain high-performance standards.</li>
<li>Generate and deliver timely operational data and insights to the Manager on a weekly and monthly basis. This data will empower accurate reporting, meticulous planning, and insightful forecasting of fleet requirements, contributing to astute resource allocation.</li>
<li>Collaborate with your line Manager to adapt and fine-tune working schedules and routes as necessary. Show adeptness in adjusting to daily operational changes to ensure the seamless delivery of services.</li></ul> 


Job Requirements: 


Qualification and Experience 

<ul>
<li>Applicant must be 25 years old or above.</li>
<li>Proven experience in an operational mobility role or similar position for a minimum of 3 years.</li>
<li>A minimum of a high school diploma is required.</li>
<li>Tech-savvy with knowledge of fleet management systems.</li>
<li>Fast typing with experience in data entry.</li>
<li>Knowledge of depot and fleet procedures and guidelines for emergency situations.</li>
<li>Proficient in English (oral and written), Arabic proficiency is a nice-to-have.</li></ul> 


Skills 

<ul>
<li>Outstanding organizational and multitasking abilities.</li>
<li>Active listener with excellent communication skills.</li>
<li>Sound judgement and critical thinking.</li>
<li>Calm, rational behavior and attitude under stressful driving conditions are attributes of a professional, as are refraining from inappropriate or abusive language and gestures</li>
<li>Familiar with any Apps used in the vehicle for guidance and control while on tour.</li>
<li>Excellent time management skills.</li>
<li>Ability to work during evenings, on weekends, and on public holidays, as required.</li>
<li>Comply with all work instructions provided by the Line Manager, including other tasks such as after-care vehicle yard work, etc.</li>
<li>Strictly follow the assigned shift schedule.</li></ul> 


Job Context: 


This is a Senior Specialist role, reporting to the Manager of Staff Village Mobility Planning &amp; Operations in ensuring that all transport operating within Amaala Staff Village is run efficiently and effectively.</div></div></div></div></div>

Senior Specialist - Staff Village Mobility

Senior Specialist - Shura Cluster Mobility

Qiddiya Investment Company

<div>Job Purpose
The Sales &amp; Leasing Performance Unit (PU) within Qiddiya is responsible for developing best practice sales and leasing standards and expertise within the organization. Strategic objectives include ensuring the development of sales and leasing best practices to support the Sales &amp; Leasing Operations team within the organization, ensuring consistency across projects, supporting the ongoing training &amp; development of sales and leasing team members, and providing guidance and support as it relates to implementation of procedures and tools.
The Sales &amp; Leasing PU develops and manages policies and procedures, standardized documents and templates, sales and leasing tools, and sales and leasing operations. The unit will also develop and manage an online training academy that will have sales and leasing curriculum as its core function. The unit will further develop and manage the sales and leasing customer journey to support the requirements for sales and leasing of each of the asset class development Business Units, including CRM, digital tool requirements and experience center requirements and ongoing management of the Sales and Leasing operations. The Sales &amp; Leasing PU team will also provide current market intelligence and benchmarking as required to support the sales and leasing team.
The Senior Manager of Customer Service Relationship Management (CRM) is to lead our customer relationship management strategies and initiatives for the Sales and Leasing functions. The ideal candidate will have a strong background in CRM systems, data analysis, and customer engagement strategies, with a proven track record of driving customer satisfaction and loyalty.
Role Description
Core Accountabilities
Responsibilities include, but are not limited to:
Strategic Responsibilities
Team Leadership: 
Lead and mentor a team of CRM professionals, fostering a collaborative and high-performance culture. 
Oversee the training and development of team members to ensure they are equipped with the necessary skills and knowledge.
Data Management: 
Manage the CRM database, ensuring data integrity and accuracy. 
Analyze customer data to identify trends, preferences, and behaviors that inform marketing strategies.
Cross-Functional Collaboration: 
Collaborate with marketing, Asset Class Business Units Sales and Leasing operational teams, and customer service teams to align CRM initiatives with overall business objectives. 
Work closely with IT to ensure the CRM system is effectively integrated with other business systems.
Performance Measurement: 
Establish key performance indicators (KPIs) to measure the effectiveness of CRM initiatives. 
Regularly report on CRM performance and make recommendations for improvements.
Customer Engagement: 
Design and implement customer loyalty programs and initiatives to enhance customer satisfaction. 
Develop targeted marketing campaigns based on customer segmentation and behavior analysis. Technology Integration and Optimization:
Technology Utilization: 
Stay updated on the latest CRM technologies and trends, recommending tools and solutions that enhance CRM capabilities.
Oversee the implementation and optimization of CRM software and tools.
Operational Responsibilities
Operational Management:
Oversee the day-to-day operations of the CRM system, ensuring data integrity and optimal performance. 
Manage the CRM team, providing guidance and support to ensure effective execution of CRM initiatives. 
Data Analysis and Reporting: 
Analyze customer data to identify trends, insights, and opportunities for improvement in customer engagement. 
Prepare and present regular reports on CRM performance metrics to senior leadership. 
Customer Segmentation and Targeting: 
Develop and refine customer segmentation strategies within Sales and Leasing of the different assets and working with Marketing to tailor marketing efforts and improve targeting. 
Implement personalized communication strategies based on customer behavior and preferences. 
Process Improvement: 
Identify and implement process improvements to enhance the efficiency and effectiveness of CRM operations. 
Ensure best practices in CRM usage across the organization.
Training and Development: 
Provide training and support to staff on CRM tools and best practices. 
Foster a culture of continuous learning and improvement within the CRM team. 
Vendor Management: 
Manage relationships with CRM vendors and service providers to ensure optimal service delivery and support. 
Evaluate and recommend new CRM technologies and tools as needed. 
Compliance and Data Governance: 
Ensure compliance with data protection regulations and company policies regarding customer data management. 
Implement data governance practices to maintain data quality and security. People Responsibilities
Performance Management:
Set performance goals and objectives for individual team members.
Conduct regular performance evaluations and provide feedback.
Recognize and reward high performance, and address performance issues promptly.
Promotion of Organizational Values and Culture:
Lead by example in promoting the organization's values and culture.
Uphold ethical standards and integrity in all aspects of leadership and decision-making.
Serve as a role model for professionalism, respect, and collaboration within the organization. 
Requirements 
Knowledge, Qualifications &amp; Skills required
Essential (must have to perform the role)
Bachelor&rsquo;s degree in business administration, Marketing, or a related field; Master&rsquo;s degree preferred. 
12+ years of experience in CRM management or a related field, with at least 3 years in a leadership role.
Proven experience in leading and supporting the implementation of Customer Relationship Management (CRM) systems in real estate sales and leasing, including the ability to define project scope, develop implementation plans, and manage cross-functional teams throughout the deployment process. 
Demonstrated expertise in configuring CRM platforms to meet organizational needs, ensuring seamless integration with existing systems and processes. 
Strong understanding of best practices in CRM implementation in real estate, including data migration, user training, and change management strategies to drive user adoption and maximize system effectiveness. Strong analytical skills with the ability to interpret data and make data-driven decisions. 
Proficiency in CRM software (e.g., Microsoft dynamic, Salesforce, HubSpot) and data analysis tools. 
Excellent communication and interpersonal skills, with the ability to build relationships across all levels of the organization.
Proven ability to lead projects and manage multiple priorities in a fast-paced environment.
Desirable (advantageous)<ul><li>Arabic speaker &ndash; Written &amp; Spoken</li></ul></div>

Senior Manager CRM - CDU6 - 20004854

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