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product marketing manager

Amazon.com

<div><h2 class="jobSectionHeader"><b>DESCRIPTION</b></h2><div>
Are you interested in shaping the future of entertainment? Do you want to define how and what Amazon customers are watching? Prime Video is one of the leading digital video services, and we're just getting started changing the way millions of people enjoy content. Available in more than 240 countries and territories, Prime Video offers customers the broadest selection of any on-demand video service.<br>
<br>
Prime Video is seeking a Product Marketing Manager to help drive our mission of becoming the premier destination for entertainment. In this role, you will support third-party content on Prime Video, including subscription channels (e.g., Paramount+, Peacock, AMC+) and transactional (buy/rent) content. As a member of the team, you will support cross-functional marketing initiatives that shape how customers discover and engage with entertainment on Prime Video, from partner launches and campaign execution to performance reporting and seasonal programming.<br>
<br>
A successful candidate is an entertainment enthusiast with a strong record of managing complex, time-sensitive projects and delivering results across multiple workstreams simultaneously. The candidate is detail-oriented, analytically strong, and an effective written and verbal communicator who can translate data into clear narratives for leadership audiences. An ideal candidate thrives in a fast-paced environment, takes pride in operational excellence, and can balance multiple competing priorities.<br>
<br>
Key job responsibilities<br>
As a Product Marketing Manager, you will<br>
<ul><li>Support the strategy and execution of marketing campaigns that drive awareness, engagement, and growth for third-party content on Prime Video</li><li>Lead cross-functional coordination for content partner launches, working with creative, merchandising, and marketing teams to ensure high-quality delivery</li><li>Analyze campaign and content performance metrics, delivering insights and reporting to senior leadership on a recurring basis</li><li>Coordinate with programming, creative, and partner teams to align marketing efforts with broader Prime Video priorities</li><li>Develop scalable processes and frameworks that drive consistency and efficiency across marketing programs</li><li>Represent the team in cross-functional planning for seasonal programming</li><li>Advocate for the partner and customer experience</li></ul></div><h2 class="jobSectionHeader"><b>
BASIC QUALIFICATIONS</b></h2><ul><li>2+ years of professional non-internship marketing experience</li><li>Experience in Excel and PowerPoint</li><li>Experience using data and metrics to measure impact and determine improvements</li><li>Experience with onsite marketing, lifecycle marketing and digital advertising</li><li>Bachelor's degree in marketing, advertising, business or equivalent</li></ul><h2 class="jobSectionHeader"><b>
PREFERRED QUALIFICATIONS</b></h2><ul><li>Knowledge of basic SQL queries</li><li>Experience with A/B or multivariate testing</li><li>Experience automating a complex process</li><li>Experience equally comfortable building strategic marketing plans and executing at a tactical level</li></ul><br>
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.<br>
<br>
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you&rsquo;re applying in isn&rsquo;t listed, please contact your Recruiting Partner.<p><br>
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life &amp; AD&amp;D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.</p><br>
USA, NY, New York - 71,500.00 - 125,100.00 USD annually</div><p></p>

Product Marketing Manager, Prime Video US Streaming

Cushman & Wakefield

<div><p><b>Job Title</b></p>
Senior Marketing Manager<p></p><p><b>
Job Description Summary</b></p>
The Senior Marketing Manager is responsible for the execution of Marketing and Communications, Business Development strategies, and/or a specific marketing function in Greater New York City. Daily responsibilities include managing the local Marketing and Communications efforts, pitch and proposal strategy, creative strategy, as well as creating, designing, and developing, material as needed. This position will lead the local Marketing team and will collaborate with other local and corporate Marketing teams to execute strategic vision of special projects and pitches / presentations as requested by fee-earners and broader Service Delivery teams. The Marketing Manager is ultimately accountable for providing an exceptional level of marketing support and expertise for the region.<p><b>
Job Description</b></p><div><div><p><b>
Responsibilities:</b></p></div><p></p><div><p>
Business Development</p></div><div><ul><li><p>
Responsible for leading, providing strategic direction and executing on Business Development projects (both proposals and client presentations) in partnership with fee earners and service line teams</p></li></ul></div><div><ul><li><p>
Lead the strategic direction for the messaging, content, and marketing materials to be developed, following the guidelines of C&amp;W&rsquo;s BD &ldquo;Proposing Solutions&rdquo; approach</p></li></ul></div><div><ul><li><p>
Manage incoming requests from fee-earners or collect information and scope of services pertinent to the request</p></li></ul></div><div><ul><li><p>
Ensure development of agreed upon expectations, timelines and project milestones with project team at project outset, and ensure management of those expectation, timelines and milestones throughout the process</p></li></ul></div><div><ul><li><p>
Work with team to write or oversee proposal and presentation content and review with fee-earners and key responsible affiliates</p></li></ul></div><div><ul><li><p>
Facilitate review of materials and address any feedback from fee-earners and key responsible affiliates</p></li></ul></div><div><ul><li><p>
Ensure the delivery of a clean final product to fee-earner or client</p></li></ul></div><div><ul><li><p>
Share best practices with broader Marketing team</p></li></ul></div><p></p><div><p><br>
General Marketing</p></div><div><ul><li><p>
Execute Marketing and Communications plan to support the overall local marketing and business objectives</p></li></ul></div><div><ul><li><p>
Use local market competitive, client, and industry insights to inform business strategies and optimize impact of marketing spend</p></li></ul></div><div><ul><li><p>
Review and guide marketing efforts (both communication development and delivery) for alignment and support of market-specific business objectives, include Service Delivery, Operations and fee-earners as required</p></li></ul></div></div><div><div><ul><li><p>
Manage team of Marketing Specialists and Graphic Designers</p></li></ul></div><div><ul><li><p>
Oversee, manage, and lead execution of internal and external marketing events, including coordination with external vendors and other internal business functions</p></li></ul></div><div><ul><li><p>
Collaborate regularly with Research function to capture market data and present content</p></li></ul></div><div><ul><li><p>
Maintain project schedules and delegate activities</p></li></ul></div><div><ul><li><p>
Ensure timely delivery of deliverables</p></li></ul></div><div><ul><li><p>
Keep Marketing Director apprised of issues, progress, and status of projects</p></li></ul></div><div><ul><li><p>
Review all material to ensure brand guidelines and standards are followed</p></li></ul></div><p></p><div><p><br>
Corporate Marketing</p></div><div><ul><li><p>
Apply global standards and brand positioning to local Marketing and Communication activities (Communications, Marketing, and Business Development), managing adoption and compliance by team and local market</p></li></ul></div><div><ul><li><p>
Coordinate with other marketing professionals to develop and share best practices within and across markets</p></li></ul></div><div><ul><li><p>
Develop both a strategic/proactive posture and a tactical/reactive posture in the market that helps drive revenue growth and efficiently support business activities, allocating marketing resources appropriately</p></li></ul></div><div><ul><li><p>
Track and report monthly statistics, trends, key wins, major events, and other regional information to Leadership</p></li></ul></div><p></p><div><p><b><br>
Qualifications:
</b></p></div><div><ul><li><p>Bachelor&rsquo;s Degree required</p></li></ul></div><div><ul><li><p>
7+ years of Marketing and Business Development experience</p></li></ul></div><div><ul><li><p>
Commercial real estate experience preferred, experience supporting professional services company required</p></li></ul></div><div><ul><li><p>
Strong ability to problem-solve with the ability to work effectively, efficiently, independently and as a team leader in a deadline-driven, dynamic office environment</p></li></ul></div></div><div><div><ul><li><p>
Experience serving as primary marketing leader overseeing a team of marketing professionals for an office or revenue group</p></li></ul></div><div><ul><li><p>
Experience supporting all associated advertising, PR, events and business development activities in compliance with corporate guidelines</p></li></ul></div><div><ul><li><p>
High level of proficiency in Microsoft Office Suite; general knowledge of Adobe Creative Suite</p></li></ul></div><div><ul><li><p>
Ability to interface with and communicate with clients</p></li></ul></div><div><ul><li><p>
Excellent written and oral communication skills</p></li></ul></div><div><ul><li><p>
Strong presentation skills</p></li></ul></div><div><ul><li><p>
Advanced analytical, problem solving, and conceptual skills</p></li></ul></div><div><ul><li><p>
Exceptional leadership skills</p></li></ul></div><div><ul><li><p>
Ability to work effectively in a culturally and educationally diverse environment</p></li></ul></div><div><ul><li><p>
Ability to influence peers and leaders</p></li></ul></div><div><ul><li><p>
Ability to successfully lead and mentor team members</p></li></ul></div><div><ul><li><p>
Successful track record of marketing results</p></li></ul></div></div><br>
<p></p>
Cushman &amp; Wakefield also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health, vision, and dental insurance, flexible spending accounts, health savings accounts, retirement savings plans, life, and disability insurance programs, and paid and unpaid time away from work. In addition to a comprehensive benefits package, Cushman and Wakefield provide eligible employees with competitive pay, which may vary depending on eligibility factors such as geographic location, date of hire, total hours worked, job type, business line, and applicability of collective bargaining agreements.<br>
<p></p>
The compensation that will be offered to the successful candidate will depend on factors such as whether the position is covered by a collective bargaining agreement, the geographic area in which the work will be performed, market pay rates in that area, and the candidate&rsquo;s experience and qualifications.<br>
<p></p>
The company will not pay less than minimum wage for this role.<br>
<p></p>
The compensation for the position is: $ 133,450.00 - $157,000.00<p></p>
Cushman &amp; Wakefield is an Equal Opportunity employer to all protected groups, including protected veterans and individuals with disabilities. Discrimination of any type will not be tolerated.<p></p><p>
In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman &amp; Wakefield, please call the ADA line at <b>1-888-365-5406</b> or email Accommodations@cushwake.com. Please refer to the job title and job location when you contact us.</p><p></p>
INCO: &ldquo;Cushman &amp; Wakefield&rdquo;</div>

Senior Marketing Manager

<div><p>ECI has an exciting opportunity for an experienced Senior Product Manager to join our team. In this role, you will play a crucial leadership &amp; contributor role in ensuring client satisfaction, driving Digital project sales, and overseeing and optimizing the complete execution of offshore delivery. You'll introduce clients to ECI's digital capabilities during pre-sales activities, help win deals, transition them into projects, and ensure their success through ongoing oversight and communication between clients, cross-department collaboration with other teams at ECI, and the offshore delivery team.</p>
<p><b>
This is a hybrid role for candidates based in a commutable distance to New York, NY; 3 days in office, 2 remote.</b></p>
<p><b>
 </b><b>What you will do:</b></p>
<ul>
<li>Collaborate with the Sales team to identify sales-qualified leads and conduct pre-discovery meetings to understand their business and project needs.</li>
<li>Provide feedback and set expectations with the Sales team regarding opportunities and sales-qualified leads, good fit Digital project scopes.</li>
<li>Convert pre-discovery insights and requirements into proposals, working with offshore delivery leads, SMEs, and the Director of Product Management, Digital Services to refine and align proposals.</li>
<li>Optimize proposals through estimate reviews and requirement clarification with offshore delivery leads and architects.</li>
<li>Pitch proposals to prospective client stakeholders, highlighting ECI's digital value propositions as well as describing the scope of the engagement. Then gathering feedback and aligning with the client &amp; offshore delivery team with the goal of providing a Statement of Work (SOW) for proposed project work.</li>
<li>Plan project kickoffs with offshore delivery leads, coordinating &amp; providing input on resource staffing and assisting in formulating project execution plans.</li>
<li>Ensure successful project execution, maintain a positive client experience and account management, and act as a liaison between clients and the offshore delivery team.</li>
<li>Identify upsell opportunities within existing accounts and build upon existing client relationships to identify additional digital transformation needs.</li>
<li>Maximize funnel conversion between project phases (Discovery, Design, Implementation, Support &amp; Maintenance).</li>
<li>Ensure the renewal of existing support and maintenance accounts.</li>
<li>Act as a subject matter expert on cloud (AWS &amp; Azure), data applications &amp; pipelines, application development, and AI solutions, providing consultative resources to clients and internal ECI team members.</li>
<li>
<div>Expected to confidently engage with technical client stakeholders and architects, providing well-supported recommendations backed by clear, structured approaches and evidence.</div>
</li><li>Assist in hiring new Product Owners and/or offshore technical resources.</li>
<li>Collaborate and contribute to department-level strategy and KPIs with the Director of Product Management, Digital Services.</li>
<li>Collaborate with offshore leads on delivery processes and optimization.</li>
<li>Conduct weekly, monthly, and quarterly update and status meetings with clients as needed.</li>
<li>Be prepared to conduct status updates with offshore project teams ad hoc and contribute to project work as necessary.</li>
<li>Define requirements for project releases and iterations by writing PRDs, assisting in writing user stories and acceptance criteria, and applying agile methodologies.</li>
<li>Attend workshops, take certifications, and advance knowledge across project domain types.</li>
<li>May be expected to travel to conferences, client offices, or NYC headquarters.</li>
</ul>
<p><b>Education and Experience</b></p>
<ul>
<li>Bachelor's Degree in Computer Science, Information Technology, Business Administration, or a related field.</li>
<li>Experience: Minimum of 5-7 years in project management, consulting, product management, or a related field.</li>
<li>Proven experience in cloud technologies (AWS &amp; Azure), data applications &amp; pipelines, application development, and AI solutions.</li>
<li>Consulting experience is a major plus as we interface with many clients in advisory way.</li>
</ul>
<p><b>SKILLS AND COMPETENCIES</b></p>
<ul>
<li>Technical Expertise: Strong understanding of cloud platforms (AWS &amp; Azure), proficiency in third party SaaS, data applications/tools/services, data pipeline architecture, custom application development, and AI solutions.</li>
<li>For all areas mentioned, strong understanding of their use cases, common application architecture &amp; systems design, functional &amp; technical requirements, and project implementation plans.</li>
<li>Project Management: Experience with agile methodologies and writing PRDs, user stories, and acceptance criteria. Ability to plan, execute, and manage projects from discovery to support &amp; maintenance phases.</li>
<li>Sales and Business Development: Ability to work with sales-qualified leads through the requirement gathering phase and convert them into actionable proposals. Experience in pitching proposals and presenting value propositions to clients.</li>
<li>Collaboration and Communication: Excellent communication skills to liaise between clients and offshore delivery teams. Ability to collaborate with sales teams, offshore leads, architects, and SMEs.</li>
<li>Leadership and Strategy: Strong leadership skills to assist in hiring and managing project teams. Ability to contribute to department-level strategy and KPIs.</li>
<li>Client Relationship Management: Experience in building and maintaining client relationships. Ability to identify upsell opportunities and ensure the renewal of support and maintenance accounts.</li>
<li>Strong research capabilities: Ability to work autonomously and collaboratively to research new technologies &amp; learn quickly.</li></ul><br>
<p></p>
<p><b>
PREFERRED CERTIFICATIONS</b></p>
<ul>
<li>Project Management Professional (PMP) or equivalent</li>
<li>Certified ScrumMaster (CSM) or equivalent</li>
<li>AWS Certified Solutions Architect or Microsoft Certified: Azure Solutions Architect Expert</li>
<li>Previous work with financial services firms (PE, Hedge Funds, Investment Banking, etc.)</li>
<li>Experience working with MSPs and/or MSSPs and understanding types of service.</li>
<li>Experience working with cybersecurity, GRC, and/or networking setup.</li>
</ul>
<p><b>PERSONAL ATTRIBUTES</b></p>
<ul>
<li>Problem-Solving: Strong analytical and problem-solving skills.</li>
<li>Adaptability: Ability to adapt to changing client needs and project requirements.</li>
<li>Detail-Oriented: Attention to detail in project planning and execution.</li>
<li>Self-sufficient: Ability to work autonomously and drive tasks forward</li>
</ul>
<p><b>ECI&rsquo;s culture is all about connection - </b>connection with our clients, our technology and most importantly with each other. In addition to working with an amazing team around the world, ECI also offers a competitive compensation package and the range for this role is a maximum of $145,000 annually with flexible PTO, health benefit eligibility the first of the month, life insurance, pet insurance, 401K and so much more! If you believe you&rsquo;d be a great fit and are ready for your best job eve<b>r, we&rsquo;d like to hear from you!!</b></p><br>
<p></p>
<p><b>
Love Your Job, Share Your Technology Passion, Create Your Future Here!</b></p>
<p><b>
 </b>#LI-Hybrid</p><p></p><p><br>
Equal Opportunity Employer<br>
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.</p></div>

Senior Product Manager

Canvas Therapeutics

<p>This role is based in New York City.</p><p>The Role:</p><p>The Field Marketing Manager is the bridge between MFUSED&rsquo;s brand strategy and its in-market execution. This role leads regional field marketing efforts, ensuring that the brand is represented consistently and with excellence across retail locations, events, and activations.</p><p>As a hands-on leader and role model, the Field Marketing Manager sets the tone for their team through action &mdash; never asking the team to do work they are not willing to do themselves. This person drives engagement through example, taking full ownership of their team&rsquo;s success and fostering a culture where everyone is &ldquo;all in to win it.&rdquo;</p><p>They are responsible for coaching and developing field teams, strengthening retail and budtender relationships, supporting consumer education, and gathering real-time market insights that shape how MFUSED shows up in every region. This role requires agility, leadership, strong communication skills, and a balance of strategy and execution.</p><p><b>What You'll Do</b></p><p>Field Team Leadership &amp; Development</p><ul><li>Serve as a role model for professionalism, work ethic, and collaboration &mdash; setting the standard for excellence in the field.</li><li>Lead, train, and coach Field Marketing Coordinators to execute high-quality activations, ensuring consistent brand representation and compliance.</li><li>Take ownership of team performance and results, understanding that success is a collective effort achieved through accountability and teamwork.</li><li>Participate directly in field activities as needed to support business priorities &mdash; leading by example and fostering a hands-on, &ldquo;all-in&rdquo; culture.</li><li>Evaluate team performance regularly, providing real-time feedback, mentorship, and development opportunities to strengthen capability and confidence.</li></ul><p>Retail &amp; Budtender Engagement</p><ul><li>Build and maintain strong relationships with dispensary partners, store managers, and retail staff to maximize MFUSED&rsquo;s retail performance and visibility.</li><li>Coordinate and deliver budtender training sessions to educate retail teams on MFUSED products, brand values, and our unique value proposition.</li><li>Ensure retail displays, point-of-sale (POS) materials, and activations uphold brand standards and compliance requirements.</li><li>Gather insights from retail teams on product performance, consumer preferences, and competitor activity to inform HQ strategy.</li></ul><p>Event &amp; Activation Oversight</p><ul><li>Partner with the Event Marketing Manager to plan and execute regional events, trade shows, and consumer activations.</li><li>Oversee team participation, setup, and teardown to ensure each event delivers an engaging, on-brand experience.</li><li>Manage logistics and scheduling to ensure activations are properly staffed and executed on time.</li></ul><p>Consumer &amp; Market Insights</p><ul><li>Gather consumer feedback and insights through field interactions and retailer relationships.</li><li>Assess MFUSED&rsquo;s retail displays and merchandising performance relative to competitors and share observations with HQ.</li><li>Translate field and consumer insights into actionable recommendations for brand, product, and retail improvements.</li></ul><p>Cross-Functional Collaboration</p><ul><li>Collaborate with Brand, Product Marketing, and Channel Marketing teams to ensure local activations reflect broader campaign goals.</li><li>Partner with Sales and Operations to align in-market activity with product availability, lifecycle updates, and business priorities.</li><li>Work with Marketing Operations and Compliance to ensure all field activities meet regulatory standards.</li></ul><p>Performance Management &amp; Reporting</p><ul><li>Monitor key performance indicators (KPIs) for field activations, retail performance, and consumer engagement.</li><li>Track and manage regional budgets, expenses, and inventory for marketing materials.</li><li>Provide detailed reports to the Senior Manager, Field Marketing &amp; Training on regional execution, team performance, and opportunities for improvement.</li></ul><p>Other Duties as Assigned</p><ul><li>Perform additional duties or special projects as assigned to meet business needs, including supporting retail launches, company initiatives, or cross-departmental marketing efforts.</li></ul><p>What You Bring</p><ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (or equivalent combination of education and experience).</li><li>5+ years of experience in field marketing, retail marketing, or brand activation, preferably within cannabis, CPG, or lifestyle industries.</li><li>Demonstrated success leading regional or distributed teams with a focus on accountability, motivation, and mentorship.</li><li>Proven ability to lead by example &mdash; maintaining a strong &ldquo;all-in&rdquo; attitude and willingness to step in wherever needed.</li><li>Experience training retail staff or budtenders on product knowledge and brand storytelling.</li><li>Strong understanding of retail operations, merchandising, and consumer engagement strategies.</li><li>Excellent communication and interpersonal skills &mdash; able to speak confidently with retailers, budtenders, consumers, and internal teams.</li><li>Highly organized and adaptable, with exceptional problem-solving and time management skills.</li><li>Analytical skills with experience capturing and interpreting field data and consumer insights.</li><li>Reliable transportation, valid driver&rsquo;s license, and ability to travel between retail locations, team meetings, and events as required.</li><li>Willingness to travel frequently within assigned markets and work flexible hours, including evenings and weekends for events.</li><li>Hands-on leadership style grounded in humility, accountability, and collaboration.</li></ul><p>Physical Demands / Work Environment</p><p>This position requires frequent travel within assigned regions and regular presence at retail locations, events, and activations. The role involves standing for extended periods, driving between sites, and occasional lifting of up to 25 pounds. Reasonable accommodations will be made in accordance with applicable law.</p><p>Equal Employment Opportunity Statement:</p><p>MFUSED is an equal opportunity employer committed to diversity, equity, and inclusion. All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic.</p><p>Why Join MFUSED</p><p>At MFUSED, we believe great leaders lead from the front. As a Field Marketing Manager, you&rsquo;ll inspire your team by being in the trenches with them &mdash; training, executing, and celebrating success together. You&rsquo;ll drive a culture of accountability and pride, ensuring that every activation, retail interaction, and training reflects the excellence of our brand. If you&rsquo;re a leader who believes that success is a shared journey &mdash; and that being &ldquo;all in to win it&rdquo; starts with leading by example &mdash; this is your opportunity to make an impact on one of the most innovative brands in cannabis.</p><p>Internal applicants: If you&rsquo;re currently a MFUSED team member and interested in this opportunity, please apply through the internal career portal or contact HR directly for guidance. Internal candidates will be given full and fair consideration consistent with MFUSED&rsquo;s policies and values.</p><p>At MFUSED, we're excited to review your application and welcome you to our mission of excellence and inclusivity in the Cannabis world.</p><p>Pay: $45,000.00 - $65,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>Dental insurance</li><li>Flexible schedule</li><li>Health insurance</li><li>Health savings account</li><li>Paid time off</li><li>Vision insurance</li></ul><p>Application Question(s):</p><ul><li>What compensation are you are looking for in a new position?</li></ul><p>Experience:</p><ul><li>Management: 1 year (Preferred)</li></ul><p>Ability to Commute:</p><ul><li>New York, NY (Required)</li></ul><p>Willingness to travel:</p><ul><li>75% (Preferred)</li></ul><p>Work Location: Remote</p>

Field Marketing Manager

Beauty by Imagination

<p><b>Manager, TikTok Shop &amp; Social Commerce</b></p><p><b>Location:</b> hybrid, NYC<br/><b>Reports To:</b> Sr Director, eCommerce<br/><b>Type:</b> Full-Time, Exempt</p><p><b>Role Overview</b></p><p>Beauty by Imagination is seeking a Manager, TikTok Shop &amp; Social Commerce to own and scale TikTok Shop across the company&rsquo;s portfolio of professional beauty and personal care brands: Bio Ionic, Wet Brush, Ouidad, and Goody. This role is responsible for: storefront operations, affiliate program management in partnership with Social teams, TikTok Shop campaign execution, performance analytics, and cross-channel coordination.</p><p>TikTok Shop is one of our fastest-growing channels. The ideal candidate combines hands-on platform expertise with a performance-marketing mindset. Someone who understands what drives Shop conversions, can support the building and retention of a high-performing affiliate network, and connects content decisions to measurable business outcomes. This person will work closely with internal Growth Marketing, DTC, Amazon and Integrated Marketing teams, as well as external agency partners, to ensure TikTok Shop operates in lockstep with the broader omnichannel strategy.</p><p><b>Key Responsibilities Include:</b></p><p><b>1. TikTok Shop Operations &amp; Storefront Management</b></p><ul><li>Own day-to-day TikTok Shop operations across all four brands, including product catalog management, pricing, promotional setup, and inventory alignment.</li><li>Manage Combined Listings, variant consolidation, and listing architecture across SKUs to maximize discoverability and conversion.</li><li>Ensure all product detail pages are optimized with compelling titles, descriptions, imagery, and video content aligned to TikTok-native best practices.</li><li>Monitor storefront health metrics (shop score, fulfillment SLAs, policy compliance) and resolve issues proactively.</li><li>Stay current on TikTok Seller Center updates, new features, policy changes, and GMV Max capabilities&mdash;and act on them quickly.</li></ul><p><b>2. Affiliate &amp; Creator Program Management</b></p><ul><li>Build, manage, and scale the TikTok Shop affiliate program across Open Collaboration and Targeted Collaboration models.</li><li>Partner with Integrated Marketing team to recruit, vet, activate, and retain a high-performing creator network; Own sample to conversion, creator retention rates and content posting rates.</li><li>Develop and optimize commission structures and incentive tiers that balance creator attraction with margin protection (typical range: 10&ndash;20% by category).</li><li>Work closely with agency partners to scale affiliate outreach and manage creator pipelines at volume.</li><li>Coordinate with the broader Growth Marketing and Influencer teams to align Shop affiliates with paid whitelisting strategy and Spark Ads amplification.</li><li>Track affiliate performance by creator tier, content type, and product; identify top performers and build retention programs around them.</li></ul><p><b>3. Content &amp; Creative Strategy</b></p><ul><li>Partner with creators and internal teams to develop Shop-native content (shoppable videos, LIVE shopping events, product demonstrations) that drives discovery and conversion.</li><li>Identify high-converting hooks, formats, and narratives; build a systematic testing framework to continuously improve content performance.</li><li>Operationalize a UGC-to-paid media pipeline, repurposing top-performing creator content into Spark Ads and partnership ads across social platforms.</li><li>Partner with internal teams to develop and maintain creator briefs that communicate brand guidelines, compliance requirements (FTC disclosure, health claims restrictions), and content best practices.</li><li>Support internal teams on TikTok LIVE strategy and execution where applicable, including scheduling, creator coordination, and post-event performance analysis.</li></ul><p><b>4. Campaign Execution &amp; Promotional Calendar</b></p><ul><li>Plan, launch, and manage TikTok Shop campaigns including discounts, flash sales, product drops, bundling strategies (e.g., tools + brushes, curly routines), and TikTok promotional events.</li><li>Own the monthly TikTok Shop promotional calendar and ensure alignment with DTC, Amazon, and Retailer.com calendars to maintain pricing consistency and avoid channel conflict.</li><li>Execute campaign calendars in partnership with internal teams and agency partners; ensure all campaigns are set up accurately and on time.</li><li>Manage TikTok Shop Ads (including GMV Max campaigns) in coordination with the Paid Media team to optimize holistic ROAS across organic, affiliate, and paid traffic streams.</li></ul><p><b>5. Performance Analytics &amp; Reporting</b></p><ul><li>Own TikTok Shop performance reporting across all brands, tracking GMV, conversion rate, AOV, affiliate-driven revenue, ROAS, content performance, and traffic sources.</li><li>Develop and maintain a weekly reporting template; surface insights with clear, actionable recommendations.</li><li>Monitor and report on the TikTok Shop halo effect on Amazon branded search, DTC traffic, and overall demand signals as part of BBI&rsquo;s cross-channel attribution framework.</li><li>Track monthly budgets, commission spend, and promotional ROI; ensure channel profitability targets are met.</li><li>Monitor the competitive landscape, platform trends, and emerging best practices; bring forward-looking recommendations to leadership.</li></ul><p><b>6. Cross-Functional Coordination &amp; Platform Partnership</b></p><ul><li>Collaborate with DTC, Amazon, Growth Marketing, Paid Media, and Brand teams to ensure TikTok Shop strategy is integrated into the broader omnichannel plan.</li><li>Troubleshoot order and customer experience issues in partnership with Operations and Customer Service teams.</li><li>Liaise with TikTok platform account teams to unlock new initiatives, beta programs, media opportunities, and category-specific support.</li><li>Manage agency partner relationships, ensuring clear scopes of work, performance accountability, and efficient resource allocation.</li></ul><p><b>Required Qualifications</b></p><ul><li>Bachelor's Degree in Business, Marketing or related field.</li><li>3&ndash;5+ years of experience in e-commerce, social commerce, or digital marketing, with at least 2 years of hands-on TikTok Shop management (Seller Center, Affiliate Center, Shop Ads).</li><li>Demonstrated experience building and scaling affiliate/creator programs with measurable GMV and ROI outcomes.</li><li>Strong understanding of the TikTok Shop ecosystem: affiliate commission models (Open vs. Targeted Collaboration), Spark Ads, GMV Max, LIVE shopping, and platform compliance requirements.</li><li>Proven ability to connect content and creator strategy to business outcomes&mdash;not just impressions, but conversion rate, AOV, and channel profitability.</li><li>Experience managing agency partners and external vendor relationships with clear performance accountability.</li><li>Strong analytical skills; proficiency with TikTok Seller Center analytics, TikTok Ads Manager, and familiarity with cross-channel attribution concepts.</li><li>Excellent project management and organizational skills; ability to manage multiple campaigns and brands simultaneously without dropping details.</li><li>Effective communicator and collaborator across creative, analytical, operational, and executive stakeholders.</li><li>Comfortable working in fast-paced, execution-driven environments where platform dynamics shift quickly.</li></ul><p><b>Preferred Qualifications</b></p><ul><li>Experience in beauty, personal care, or CPG categories.</li><li>Background in influencer marketing, growth marketing, or performance media.</li><li>Familiarity with Shopify, and DTC e-commerce metrics (MER, CAC, LTV).</li><li>Multi-brand or portfolio management experience.</li></ul><p><i>This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the role. Employer reserves the right to amend and change responsibilities to meet business and organizational needs as necessary.</i></p><p><i>This is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.</i></p><p>Pay: $90,000.00 - $100,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>Dental insurance</li><li>Health insurance</li><li>Life insurance</li><li>Paid time off</li><li>Parental leave</li><li>Vision insurance</li></ul><p>Education:</p><ul><li>Bachelor's (Required)</li></ul><p>Work Location: Hybrid remote in New York, NY 10003</p>

Manager, TikTok Shop & Social Commerce

Tiffany & Co.

<div>
 <strong>
  Position Overview
  <br/>
  <br/>
 </strong>
 <strong>
  JOB DESCRIPTION
  <br/>
  <br/>
 </strong>
 The Specialist, Product Marketing plays a key role in shaping and driving the Love &amp; Celebration category, supporting the evolution of both new and existing collections. This role combines strong product and analytical expertise with a deep understanding of the diamond and bridal category, translating strategy into impactful product recommendations, storytelling, and retail execution. Working in close partnership with cross-functional teams, the Specialist contributes to building a balanced, high-performing portfolio that enhances desirability, elevates client experience, and drives commercial performance.
 <br/>
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 <strong>
  Location:
 </strong>
 This position follows a hybrid schedule requiring 4 days in-office at our New York, NY location and 1 day remote.
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 <strong>
  Key Accountabilities
  <br/>
  <br/>
 </strong>
 <em>
  New Product Support
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 </em>
 <ul>
  <li>
   Owns and drives the maintenance of product calendars, mappings, and category architectures, ensuring accuracy and consistency across all stages of development
  </li>
  <li>
   Analyzes portfolio performance (classification, price points, and trends) to inform product recommendations and support assortment evolution
  </li>
  <li>
   Contributes to new product development through research, competitive analysis, and proactive recommendations
  </li>
  <li>
   Proactively identifies opportunities to strengthen the portfolio, balancing innovation, core icons, and commercial performance
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  Pricing Support
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Supports pricing strategy with a strong understanding of category-specific dynamics, including IR (Individually Registered) diamonds
  </li>
  <li>
   Assists in modeling pricing scenarios for IR (Individually Registered) diamonds, reflecting their unique, non-linear valuation by integrating stone characteristics (carat, cut, clarity, color), market benchmarks, and client value perception to support pricing accuracy and AUR optimization
  </li>
  <li>
   Supports manager with model pricing scenarios and validating pricing based on sales volume and margin drivers, particularly within the bridal and diamond category
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  Lifecycle Management &amp; Supporting Projects
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Leads the development of insights, reports, and presentations on product performance, trends, and competitive landscape
  </li>
  <li>
   Conducts regular competitor field research and translates findings into clear, actionable recommendations
  </li>
  <li>
   Supports lifecycle planning by identifying opportunities for optimization, evolution, or discontinuation
  </li>
  <li>
   Ensures strong follow-up and tracking across projects, bringing clarity and actionable insights to support decision-making
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  Cross-Functional Communication
  <br/>
  <br/>
 </em>
 <ul>
  <li>
   Supports in maintaining the various architectures, sales, and sales reports and presentations
  </li>
  <li>
   Supports communication efforts with internal teams, with strong data to get the right message across.
  </li>
  <li>
   Owns a strong understanding of the product portfolio and target audience, actively monitoring market trends and maintaining close collaboration with Sales Merchandising and Retail to bring actionable insights and drive value
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Required Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s degree in marketing, Business Administration, or related field
  </li>
  <li>
   3+ years of experience in product marketing, merchandising, or a luxury category
  </li>
  <li>
   Knowledge of IR (Individually Registered) diamonds and the fundamentals of diamond valuation and stone characteristics
  </li>
  <li>
   Strong understanding of the diamond and bridal category, including client journey and product storytelling
  </li>
  <li>
   Sensitivity to luxury client experience, selling rituals, and emotional drivers of purchase
  </li>
  <li>
   Strong analytical, problem-solving, and decision-making skills
  </li>
  <li>
   Excellent communication and presentation skills, with the ability to translate complexity into clear messaging
  </li>
  <li>
   Ability to work independently and navigate a fast-paced, evolving environment with a high level of ownership
  </li>
  <li>
   Strong collaboration skills and ability to influence across cross-functional teams
  </li>
  <li>
   Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Preferred Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Experience with PLM tools
   <br/>
   <br/>
  </li>
 </ul>
 The hiring range for this position ranges from $77,010 - $104,190. The rate of pay offered will be dependent upon candidates' relevant skills and experience.
 <br/>
 <br/>
 <strong>
  About Us
  <br/>
  <br/>
 </strong>
 Tiffany &amp; Co. is formed from many facets - talented people who make our community stronger with their creativity, perspective, and lived experience. Creating an inclusive workplace and workforce where everyone belongs is at the core of our values. We&rsquo;re committed to creating a more inclusive jewelry industry that empowers people of all backgrounds to shine and evolve to new heights.
 <br/>
 <br/>
 We believe reaching your full potential requires a solid foundation, and your well-being is a central pillar. Eligible Tiffany employees are offered comprehensive benefits, including global benefits like adoption and surrogacy assistance, and parental leave, as well as programs that support mental, emotional, physical, and financial well-being. We also offer competitive pay, medical, dental, and vision insurance, 401(k) plans with company match, paid time off, alongside other meaningful employee offerings.
 <br/>
 <br/>
 The Company provides equal employment opportunities to all employees and candidates for employment without regard to age, race, religion, color, national or ethnic origin, alien or citizenship status, sex, marital status, sexual orientation, gender identity, gender expression, pregnancy, disability, or military/veteran status. Tiffany is committed to working with and providing reasonable accommodation to applicants with disabilities.
</div>


Specialist, Product Marketing

NASDAQ

<p></p><div><p><b>Role Overview</b></p><p>
As Manager, Marketing Operations at Nasdaq Capital Access Platforms (CAP), you will serve as a strategic connector, reporting to the Director of Marketing Operations. In this pivotal role, you will drive the planning and execution of marketing operations strategies to support the growth and innovation of Nasdaq&rsquo;s global capital access offerings. Your leadership will ensure the seamless integration of marketing technology, process excellence, campaign optimization, and performance analytics, contributing to the advancement of CAP&rsquo;s business objectives.</p><p><b><br>
Key Responsibilities</b></p><ul><li><p>
Strategic Planning &amp; Execution: Develop and implement marketing operations strategies that align with CAP&rsquo;s business goals, optimizing resource allocation and workflow efficiency.</p></li><li><p>
Marketing Technology Management: Oversee the selection, deployment, and integration of marketing technology platforms, ensuring systems support campaign lifecycle management and data-driven decision-making.</p></li><li><p>
Process Improvement: Identify opportunities for process enhancement across marketing operations, establishing best practices and scalable workflows to increase operational effectiveness.</p></li><li><p>
Campaign Lifecycle Optimization: Manage the end-to-end campaign lifecycle in collaboration with marketing and product teams, driving continuous improvement in execution, tracking, and reporting.</p></li><li><p>
Performance Analytics: Lead the development and interpretation of marketing analytics, delivering actionable insights to measure impact, inform strategy, and enhance key performance indicators (KPIs).</p></li><li><p>
Team Leadership: Mentor, develop, and manage a high-performing marketing operations team, fostering a culture of accountability, growth, and collaboration.</p></li><li><p>
Cross-Functional Collaboration: Partner with stakeholders across marketing, sales, product, technology, and compliance to ensure alignment and support for CAP initiatives.</p></li><li><p>
Workflow &amp; Governance: Design and maintain governance frameworks that support compliance, data integrity, and operational transparency throughout marketing processes.</p></li><li><p>
Compliance &amp; Best Practices: Ensure marketing operations adhere to regulatory requirements and industry standards, championing continuous improvement and ethical practices.</p></li></ul><p><b><br>
Required Qualifications</b></p><ul><li><p>
Bachelor&rsquo;s degree in marketing, business, or related field; or equivalent practical experience.</p></li><li><p>
7+ years of experience in marketing operations, campaign management, or related roles within technology or financial services sectors.</p></li><li><p>
Demonstrated expertise in marketing technology platforms (such as CRM, automation, analytics tools) and process optimization.</p></li><li><p>
Strong analytical skills with a proven ability to leverage data for decision-making and performance improvement.</p></li><li><p>
Exceptional communication and organizational skills; ability to influence and collaborate across global, matrixed teams.</p></li><li><p>
Experience establishing workflow governance and compliance frameworks.</p></li></ul><p><b><br>
Preferred Qualifications</b></p><ul><li><p>
MBA or advanced degree.</p></li><li><p>
Professional certifications (e.g., PMP, Marketing Operations Certification, Pragmatic Institute).</p></li><li><p>
Background in capital markets, fintech, or SaaS environments.</p></li><li><p>
Familiarity with APIs, cloud platforms, and marketing analytics solutions.</p></li></ul><p><br>
This position will be located in <b>New York or Atlanta</b> and offers the opportunity for a hybrid work environment <b>at least 3 days a week in office</b>, subject to change, providing flexibility and accessibility for qualified candidates.</p><p></p><p><b>
Come as You Are</b></p><p></p><p>
Nasdaq is an equal opportunity employer. We welcome applications from candidates of all backgrounds and identities.</p><p></p><p>
We are committed to fostering an inclusive workplace where diverse perspectives, experiences, and identities are valued and celebrated.</p><p></p><p>
We ensure that individuals with disabilities are provided with reasonable accommodation throughout the hiring process.</p><p></p><p><b>
What We Offer</b></p><p></p><p>
We&rsquo;re proud to offer a competitive rewards package that is meaningful, recognizes the unique needs of our employees and their families and incentivizes employees for their contribution to Nasdaq&rsquo;s overall success.</p><p></p>
The base pay range for this role is $88,000 - $154,000. In addition to base salary, Nasdaq provides a generous annual bonus/commission (short-term incentive), and equity (long-term incentive), comprehensive benefits, and opportunity for growth. Exact compensation may vary based on several job-related factors that are unique to each candidate, including but not limited to: skill set, experience, education/training, business needs and market demands.<p></p><p>
Nasdaq&rsquo;s programs and rewards are intended to allow our employees to:</p><ul><li><b>
Secure Wealth:</b> 401(k) program with 6% employer match, Employee Stock Purchase Program with 15% discount, Student loan repayment program up to $10k, Company paid life and disability plans, Generous paid time off</li><li><b>
Prioritize Health:</b> Comprehensive medical, dental and vision coverage, Health spending account with employer contribution, Paid flex days to support mental wellbeing, Gym membership discounts</li><li><b>
Care for Family</b>: Hybrid home/office schedule (for most positions), Paid parental leave, Fertility benefits, Paid bereavement leave</li><li><b>
Connect with Community:</b> Company gift matching program, Employee resource groups, Paid volunteer days</li><li><b>
Grow Career:</b> Education Assistance Program, Robust job skills training and Professional development opportunities</li></ul><p></p><p><b>
For more information, visit </b>Nasdaq Benefits &amp; Rewards Career page<b>.</b></p></div>

Manager, Marketing Operations

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