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product marketing manager

Watershed Technology

<div><div><div>Location</div><div>
San Francisco, New York City, Remote - US<br>
(Multiple locations)</div></div><div><div>
Type</div><div>
Full-Time</div></div><div><div>
Department</div><div>
Marketing</div></div><div><div>
Compensation</div><div>
$142,600 - $195,000</div></div></div>
<br><div><h2 class="jobSectionHeader"><b>About Watershed</b></h2><p>
Watershed is the enterprise sustainability platform. Companies like Airbnb, Carlyle Group, FedEx, Visa, and Dr. Martens use Watershed to manage climate and ESG data, produce audit-ready metrics for voluntary and regulatory reporting including CSRD, and drive real decarbonization. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, and will collaborate with us in shaping the culture of a growing team.</p><p></p><p>
We have offices in San Francisco, New York, Denver, London, Paris, Berlin, Sydney, Mexico City, and remote team members across the US and Europe. We hope that you'll be interested in joining us!</p><p></p><h2 class="jobSectionHeader"><b>
The role</b></h2><p>
As a product marketing manager at Watershed you will play a critical role in defining Watershed&rsquo;s messaging, positioning, audience segmentation, launch plans, and demand strategy for major product areas within our sustainability AI platform. For this role, you&rsquo;ll also specialize in developing expansion strategies to drive existing customer adoption of new products and features. We&rsquo;re looking for a decisive and influential marketer who thrives when given autonomy to orchestrate an end-to-end strategy. You should be comfortable setting targets and collaborating cross-functionally on the demand generation models to deliver on them.</p><p>
Our ideal candidate will be adept at both the creative side of product marketing and the analytical side. You&rsquo;ll be someone who can find differentiated angles to develop compelling narratives and someone who can dissect an end goal into the demand equation to meet it. We require experience responsibly working with AI in support of product marketing workflows and an interest in developing deeper skills in that capacity.</p><p>
We prefer this role to be in our San Francisco or New York City offices, but this position can also be remote in the US (west coast preferred).</p><p></p><p><b>
You will:</b></p><ul><li><p>
Define and implement the product marketing and launch strategy for strategic product areas, from market sizing and audience segmentation, to positioning, messaging and GTM execution.</p></li><li><p>
Specialize in developing product adoption and customer expansion strategies with the customer and product organizations</p></li><li><p>
Partner closely with the product, sales and policy teams, to create compelling materials for sales teams and marketing campaigns.</p></li><li><p>
Work with demand gen to set targets and develop demand models for product lines, analyzing performance throughout the go-to-market phase and adapting strategy.</p></li><li><p>
Report to executive team on progress against targets, with a data-driven and opinionated approach to optimizing our messaging, positioning, and go-to-market plans</p></li><li><p>
Build and reinforce a culture of diversity, inclusion, and high performance</p></li></ul><p>
In any given month, the types of projects you&rsquo;ll work on may include:</p><ul><li><p>
A coordinated major launch for a new product or solution</p></li><li><p>
Product strategy development or evolution with your product managers</p></li><li><p>
Sales enablement strategies and trainings</p></li><li><p>
Webinars, assets and editorial content that highlight Watershed&rsquo;s product innovation</p></li><li><p>
Customer roundtables or feedback sessions</p></li></ul><p></p><p><b>
You might be a fit if you have:</b></p><ul><li><p>
7+ years of B2B product marketing experience</p></li><li><p>
A strong track record of product messaging, positioning and strategies for B2B enterprise software products</p></li><li><p>
Developed skills and comfort with demand models, analyzing performance and setting targets based on strategy.</p></li><li><p>
Experience driving customer expansion.</p></li><li><p>
Strong writing and storytelling skills enabling them to translate complex subjects into compelling narratives.</p></li><li><p>
Comfort with fast-paced, scrappy environments, with a bias for action and a willingness to roll up your sleeves and get stuff done</p></li><li><p>
Comfort with using artificial intelligence in your workflows, an interest in learning and building agentic workflows to support product marketing goals.</p></li><li><p>
While not required for this role, experience with sustainability is a plus.</p></li></ul><p>
</p><p></p><p><b>Must be willing to work from an office 4 days per week (except for remote roles)</b></p><p>
Watershed has hub offices in San Francisco, New York, London, and Mexico City and satellite offices in Denver, Sydney, Paris, and Berlin. Where we have offices, employees are expected to be in office for 4 days per week. Certain jobs are open to being remote and will be specifically noted on the jobs page and in the job description if so.</p><p></p><p><b>
What&rsquo;s the interview process like?</b></p><p>
It starts the same for every candidate: getting to know the team members through 1 to 2 conversations about Watershed, your experience, and your interests. Next steps can vary by role, but usual next steps are a skill or experience interview (e.g. a coding interview for an engineer, a portfolio review for a designer, deeper experience call for other roles) which leads to a virtual or in person interview panel. We prioritize transparency and lack of surprise throughout the process.</p><p></p><p><b>
What if I need accommodations for my interview?</b></p><p>
At Watershed, we are dedicated to ensuring an inclusive recruitment process. We provide reasonable accommodations for candidates with disabilities, long-term conditions, mental health needs, religious observances, neurodivergence, or pregnancy-related support requirements. If you need assistance during your process, please contact your recruiter.</p></div><p></p>

Product marketing manager

Rippling

<div><p><b><i>You will be based in our SF or NYC office and will be required to be in office 3x/week.</i></b></p><p></p><h2 class="jobSectionHeader"><b><br>
About Rippling</b></h2><p>
Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.</p><p></p><p><br>
Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365&mdash;all within 90 seconds.</p><p></p><p><br>
Based in San Francisco, CA, Rippling has raised $1.4B+ from the world&rsquo;s top investors&mdash;including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock&mdash;and was named one of America's best startup employers by Forbes.</p><p></p><p><br>
We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.</p><h2 class="jobSectionHeader"><b><br>
About the role</b></h2><p></p><p><br>
Rippling&rsquo;s core HR platform is the foundation of everything we do&mdash;from hiring and onboarding to performance, compliance, and workforce management. As we continue to scale, we need product marketers who can tell cohesive, customer-first stories across this surface area and support growth across both new logo and existing customer motions.</p><p></p><p><br>
As a Product Marketing Manager, you&rsquo;ll work across multiple core HR products, partnering closely with Sales, Product, and the rest of Marketing to create messaging, narratives, and enablement that drive pipeline and help sales win. You&rsquo;ll translate product innovation and customer insights into clear, compelling stories for buyers, and ensure those stories show up consistently across sales conversations, launches, and marketing programs.</p><p></p><p><br>
This role is ideal for a strong storyteller who enjoys working across problem spaces, thrives in a fast-paced environment, and is energized by close collaboration with sales. You&rsquo;ll be hands-on across solution storytelling for new logo deals, cross-sell and adoption motions, and broader GTM efforts that support Rippling&rsquo;s growth.th</p><p></p><p><br>
This role sits within the GTM Marketing organization.</p><p></p><h2 class="jobSectionHeader"><b><br>
What you will do</b></h2><ul><li>
Develop and evolve messaging, positioning, and narratives across Rippling&rsquo;s core HR products</li><li>
Create sales enablement and buyer-facing assets&mdash;including pitch decks, one-pagers, talk tracks, and case studies&mdash;to support both new logo and expansion motions</li><li>
Partner closely with Sales to understand buyer needs, objections, and deal dynamics, and translate those insights into effective marketing and enablement</li><li>
Bring product launches and roadmap updates to market by translating complex functionality into clear, outcome-oriented stories</li><li>
Build campaigns and content that generate pipeline and support sales conversations across channels</li><li>
Conduct customer and market research to inform personas, messaging, and GTM strategy</li><li>
Collaborate with Product, Growth, Demand Gen, and Content to deliver cohesive GTM programs</li><li>
Track performance of campaigns and sales assets and iterate based on data and field feedback</li><li>
Support a flexible team model by moving between problem spaces as business priorities shift</li><li>
Track performance of campaigns and assets and iterate based on data and field feedback</li></ul><p></p><h2 class="jobSectionHeader"><b><br>
What you will need</b></h2><ul><li>
5+ years of experience in product marketing or GTM marketing, preferably at a B2B software company</li><li>
Strong storytelling skills&mdash;you can turn complex product capabilities into simple, compelling narratives</li><li>
Experience supporting sales teams with enablement, messaging, and deal-facing content</li><li>
Comfort working across multiple products or problem areas rather than a single owned surface</li><li>
Analytical and customer-driven mindset; you use insights to guide decisions</li><li>
Excellent written and verbal communication skills</li><li>
Bias toward action, high ownership, and comfort in fast-paced environments</li><li>
Strong cross-functional collaboration skills across Sales, Product, and Marketing</li></ul><p></p><h2 class="jobSectionHeader"><b><br>
Additional Information</b></h2><p>
Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.com</p><p></p><p><br>
Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.</p><p></p><p><br>
This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.</p><p></p><p><br>
A variety of factors are considered when determining someone&rsquo;s compensation&ndash;including a candidate&rsquo;s professional background, experience, and location. Final offer amounts may vary from the amounts listed below.</p><b><br>
The pay range for this role is:</b><br>
123,000 - 205,000 USD per year(US Tier 1)</div>

Product Marketing Manager, HR (All Levels)

<div><p><b><i>You will be based in our San Francisco or New York City office and will be required to be in office 3x/week.</i></b></p><p></p><h2 class="jobSectionHeader"><b><br>
About Rippling</b></h2><p></p><p><br>
Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.</p><p></p><p><br>
Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365&mdash;all within 90 seconds.</p><p></p><p><br>
Based in San Francisco, CA, Rippling has raised $1.4B+ from the world&rsquo;s top investors&mdash;including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock&mdash;and was named one of America's best startup employers by Forbes.</p><p></p><p><br>
We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com addresses.</p><p></p><p><b><br>
About the role</b></p><p>
We&rsquo;re looking for a <b>Product Marketing Manager</b> to translate Rippling&rsquo;s products and platform capabilities into powerful, performance-driven stories that inspire customers to act.</p><p>
This is not a traditional product marketing role, it&rsquo;s a <b>hands-on marketing role</b> for someone who can craft narratives, create assets, and ship campaigns that connect product innovation to customer outcomes.</p><p>
You&rsquo;ll build and maintain a <b>solutions and automation use case marketing engine</b> that spans product demo videos, landing pages, emails, and a growing library of modular creative assets, all designed to drive engagement, adoption, and expansion.</p><p>
The ideal candidate is a <b>true marketer</b>: someone who can uncover customer insights, write compelling copy, and create content that performs. You thrive in the gap between <b>product and growth</b>, turning technical value into tangible results.</p><p></p><h2 class="jobSectionHeader"><b><br>
What you will do</b></h2><ul><li><b>
Develop and Own Solutions Marketing Frameworks</b></li><li><div><ul><li>
Build a use case and automation library that connects Rippling&rsquo;s products to real customer problems and outcomes, with a strong focus on cross-product use cases and automation.</li><li>
Own the lifecycle of the use case library: build it, maintain it with new content, and make it engaging and &ldquo;marketed,&rdquo; not just documented.</li><li>
Define messaging frameworks that position Rippling as a single, unified solution across people, spend, IT, and beyond.</li><li>
Highlight automation as a core value proposition, with specific examples of what customers can actually automate (e.g., triggering a Slack message when a rep exceeds quota and automating bonus payouts upon VP approval).</li><li>
Partner with GTM, corporate, and integrated marketing teams to ensure consistent storytelling across campaigns and customer touchpoints.</li></ul></div></li><li><b>
Create and Ship Performance Marketing Content</b></li><li><div><ul><li>
Write and produce emails, landing pages, ad copy, and coordinate demo videos that showcase Rippling&rsquo;s value in an engaging, measurable way.</li><li>
Translate complex product features into creative that converts, balancing clarity, storytelling, and performance.</li><li>
Test, analyze, and iterate on messaging to improve engagement and conversion rates.</li><li>
Develop content and campaigns around &ldquo;automation recipes&rdquo; or &ldquo;playbooks&rdquo; that demonstrate real-world automations.</li><li>
Work toward launching a public gallery of community-authored automation playbooks that customers can browse, deploy, and share.</li></ul></div></li><li><b>
Lead Product-Connected Creative Campaigns</b></li><li><div><ul><li>
Partner with GTM, brand, and product teams to identify marketing moments that align with feature launches or product updates.</li><li>
Develop performance-focused video content that highlights product functionality through a marketing lens.</li><li>
Build scalable creative templates and narratives that can be reused across lifecycle and growth programs.</li><li>
Launch &ldquo;Automation of the Day&rdquo; video content series for social media to showcase customer-created playbooks.</li><li>
Build engagement features such as leaderboards of top automations, newsletter spotlights, and awards programs recognizing the most innovative customer-created playbooks.</li></ul></div></li><li><b>
Collaborate and Influence Across Teams</b></li><li><div><ul><li>
Work cross-functionally with creative, product, and demand generation to align messaging across all channels.</li><li>
Support customer and field marketing teams with tailored assets and positioning for specific audiences or industries.</li><li>
Ensure the entire GTM org can articulate a consistent, compelling story about Rippling&rsquo;s solutions.</li><li>
Collaborate with customers and partners to co-market automation playbooks and drive community-led distribution.</li></ul></div></li></ul><p></p><h2 class="jobSectionHeader"><b><br>
What you will need</b></h2><ul><li>
3+ years in <b>product marketing, or growth marketing</b> at a B2B SaaS company.</li><li>
Strong <b>copywriting and storytelling</b> skills, you can write emails, scripts, and landing pages that drive measurable results.</li><li>
Experience creating <b>video or performance creative</b> tied to product launches or campaigns.</li><li>
Demonstrated ability to <b>own the process end-to-end</b>, from concepting and writing to testing and optimization.</li><li><b>
Data-informed and experiment-oriented:</b> you use insights to refine messaging and creative direction.</li><li>
Ability to collaborate across marketing, creative, and product teams in a fast-paced, iterative environment.</li><li><b>
Growth mindset:</b> eager to test, learn, and evolve Rippling&rsquo;s marketing storytelling model.</li></ul><p><b>
Bonus points</b></p><ul><li>
Experience developing <b>short-form product demo or feature videos</b> for performance marketing.</li><li>
Background in <b>solutions or lifecycle marketing</b> with strong familiarity in B2B SaaS.</li><li>
Portfolio of <b>shipped marketing work</b>, especially emails, landing pages, or campaign creative that shows both strategy and execution.</li><li>
Experience building community-led content libraries (e.g., playbooks, recipe galleries, or automation showcases).</li></ul><h2 class="jobSectionHeader"><b>
Additional Information</b></h2><p>
Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email accomodations@rippling.com</p><p></p><p><br>
Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.</p><p></p><p><br>
This role will receive a competitive salary + benefits + equity. The salary for US-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here.</p><p></p><p><br>
A variety of factors are considered when determining someone&rsquo;s compensation&ndash;including a candidate&rsquo;s professional background, experience, and location. Final offer amounts may vary from the amounts listed below.</p><b><br>
The pay range for this role is:</b><br>
123,000 - 205,000 USD per year(US Tier 1)</div>

Product Marketing Manager, Platform (All Levels)

American Express

<div><div><div>As Sr Product Marketing Manager, Go-To-Market, you will lead integrated, performance-driven go-to-market strategies for the Global &amp; Large segment, driving surround-sound awareness and measurable commercial impact across our T&amp;E and B2B product suite.<br>
</div></div><div></div><div><div>2026 represents a pivotal year for Global &amp; Large Product Marketing. This role will build a strategic, full-funnel growth engine accountable for market perception, pipeline contribution, and product adoption.<br>
</div></div><div></div><div><div>You will own end -to-end GTM strategy across digital, paid media, thought leadership, and work with PR and Events to ensure our powerful messages are delivered to the target market. You&rsquo;ll own insight-led campaigns optimizing performance and align to revenue priorities.<br>
</div></div><div></div><div><div>Partnering closely with Product Management, Field, and other Marketing teams, you will translate product innovation into integrated campaigns that drive measurable business outcomes.<br>
</div></div><div></div><div><div>You will manage 1&ndash;2 Product Marketing Specialists and foster a culture grounded in accountability, analytical rigor, and continuous optimization.</div></div></div>
<br><div><div><ul><li><div>5+ years of marketing experience (product marketing, GTM, demand generation, or integrated marketing preferred)
</div></li></ul></div><div><ul><li><div>Experience leading cross-channel campaigns across paid, earned, and owned channels
</div></li></ul></div><div><ul><li><div>Demonstrated experience driving measurable commercial outcomes (pipeline, adoption, engagement, ROI)
</div></li></ul></div><div><ul><li><div>Experience managing and developing direct reports
</div></li></ul></div><div><ul><li><div>Strong strategic planning, prioritization, and performance analysis skills
</div></li></ul></div><div><ul><li><div>Experience working cross-functionally with Product, Sales, and Marketing teams
</div></li></ul></div><div><ul><li><div>Strong self-starter who takes initiative and drives complex work forward
</div></li></ul></div><div><ul><li><div>Creative problem solver with strong executive communication skills<br>
</div></li></ul><div></div><div>Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.</div></div></div>
<br><div><p>At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. From delivering differentiated products to providing world-class customer service, we operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.
</p><p>As part of Team Amex, you&rsquo;ll experience our powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career. Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.</p></div>
<br><div><p>We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
</p><p></p><ul><li>Competitive base salaries
</li><li>Bonus incentives
</li><li>6% Company Match on retirement savings plan
</li><li>Free financial coaching and financial well-being support
</li><li>Comprehensive medical, dental, vision, life insurance, and disability benefits
</li><li>Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
</li><li>20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
</li><li>Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
</li><li>Free and confidential counseling support through our Healthy Minds program
</li><li>Career development and training opportunities
</li></ul><p>For a full list of Team Amex benefits, visit out Colleague Benefits Site .
</p><div>American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles&rsquo; Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.<br>
</div><div></div><br>
<div>We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.<br>
</div><div></div><br>
<div>US Job Seekers - Click to view the &ldquo; Know Your Rights &rdquo; poster. If the link does not work, you may access the poster by copying and pasting the following URL in a new browser window: https://www.eeoc.gov/poster.</div></div><div></div>

Sr. Product Marketing Manager, Go-To-Market

Visa

<div><p><b>About Us</b><br>
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.</p><p></p><p>
At Visa, you'll have the opportunity to create impact at scale &mdash; tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.</p><p></p><p>
Join Visa and do work that matters &ndash; to you, to your community, and to the world. Progress starts with you.</p><p></p><p><b>
Job Description</b></p><p></p><p>
The Senior Manager of Marketing Strategy &amp; Innovation (Premium Products) is primarily responsible for driving consumer usage and payment volume growth for our business units, products, and markets that seek to build relevance and preference among the affluent consumer segment. A deep understanding of the luxury and premium space, consumer trends and insights, the client and product landscape is critical to success, as well as an ability to then turn that perspective into effective and innovative marketing strategies for our global product team and markets around the world. Importantly, this position will lead marketing strategy for benefits, experiences, and platform delivery that advance Visa Infinite&rsquo;s brand strategy.</p><p>
This Marketing Strategy Practitioner will work with key global business stakeholders and regional brand and client teams to successfully bring to life &ndash; and evolve over time &ndash; the premium proposition of Visa Infinite and other premium offerings from Visa.</p><p>
The position reports to the Senior Director of Marketing Strategy and Innovation (Premium Products) and will be based in Visa&rsquo;s New York or San Francisco Office.</p><p>
Partner with the Global Product Team to deeply understand business requirements, product roadmap, benefit acquisition and deployment plans, turning those into actionable marketing strategies.</p><ul><li>
Lead marketing strategy, positioning, and messaging of new marquee global benefits for premium products to drive awareness, distinction, and usage for Visa clients and with Visa cardholders.</li><li>
Identify white-space opportunities and develop action plans in response to competitive moves to drive category distinction and product superiority.</li><li>
Collaborate with Sponsorships, Marketing Services, and the Global Benefits Team to lead and optimize the product-marketing experiences strategy in music, dining, sports, and entertainment to define the spaces and places the Visa Infinite brand and proposition should be deployed.</li><li>
Work with Insights &amp; Analytics, and external partners to deeply analyze global affluence changes and partner with Global Product to inform cardholder benefit acquisition and optimization.</li></ul><p>
Innovate the Visa Infinite brand by anticipating consumer trends and applying insights to build actionable strategies that improve brand preference &amp; usage for this segment.</p><ul><li>
Develop and optimize marketing strategy for new branded benefits programs and benefits delivery platforms for Visa Infinite to elevate premium offerings through a B2B2C model.</li><li>
Support the advancement of an innovation agenda that moves premium marketing and the Visa Infinite brand into new use cases in AI, platforms, partnerships, talent, and channels.</li><li>
Lead marketing strategy to pilot new premium propositions &amp; activations and write briefs for Creative Team to concept breakout ideas that generate Issuer demand and Cardholder preference.</li></ul><p>
Deliver world class marketing strategy execution for Global Product &amp; Regional Marketing Teams</p><ul><li>
Establish an ongoing and optimized global product marketing launch and benefits amplification strategy, including toolkits, playbooks, and multi-seasonal plans for marketing teams.</li><li>
Lead coordination of global strategy for benefits and experiences with Marketing Functions and Regional teams to enable high-quality, on-strategy execution at scale.</li><li>
Define and lead the global consumer learning agenda for affluent segments in partnership with Insights &amp; Analytics and develop a rich understanding of which benefits and payment features shift consumer behavior to enhance the product.</li><li>
Establish clear, globally adopted measurement frameworks to assess brand, benefits engagement, and business impact, with Brand Measurement teams.</li></ul><p>
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.</p>
Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.<p></p><p><b>
Qualifications</b></p><p></p>
Basic Qualifications &bull; 8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD Preferred Qualifications &bull; 9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD<p></p><p><b>
U.S. Applicants Only</b></p>
The estimated salary range for this position is $153,700.00 to $ 246,200.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.<p></p><p><b>
Work Hours</b></p><p>
Varies upon the needs of the department.</p><p></p><p><b>
Travel Requirements</b></p><p>
This position requires travel 5-10% of the time.</p><p></p><p><b>
Mental/Physical Requirements</b></p><p>
This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.</p><p></p><p><b>
Visa is an EEO Employer</b></p>
Qualified applicants will receive consideration for employment without regard to race, color religion, sex, national origin, sexual orientation, gender identity, disability or protect veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with the EEOC guidelines and applicable local law.</div>

Senior Manager, Affluent Benefits & Experiences Marketing

Google

<div>
 In accordance with Washington state law, we are highlighting our comprehensive benefits package, which is available to all eligible US based employees. Benefits for this role include:
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   Health, dental, vision, life, disability insurance
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   Retirement Benefits: 401(k) with company match
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   Paid Time Off: 20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment
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   Sick Time: 40 hours/year (increased to 69 hours/year for Seattle) including 5 discretionary sick days per instance
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   Maternity Leave (Short-Term Disability + Baby Bonding): 28-30 weeks
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   Baby Bonding Leave: 18 weeks
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   Holidays: 13 paid days per year
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 Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.
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 Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
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  New York, NY, USA; Reston, VA, USA; Seattle, WA, USA; San Francisco, CA, USA; Sunnyvale, CA, USA
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  Minimum qualifications:
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   Bachelor's degree or equivalent practical experience.
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   9 years of experience in demand generation, campaign, or program management.
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   Experience executing and iterating programs across the customer lifecycle, from lead to close, with cross-functional stakeholders.
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  Preferred qualifications:
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   Experience with building and executing startup targeted creative and measurable campaigns.
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   Ability to plan, organize and coordinate across multiple partners and stakeholders to achieve successful, sustainable business results.
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   Excellent execution, problem-solving skills and creativity with a tolerance for ambiguity, and the ability to operate in a high-growth, high-velocity organization.
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   Excellent communication skills, with the ability to use insights and data to inform strategies, improve results and drive innovative thinking.
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   Strong organizational skills, with high attention to detail and the ability to keep track of both the high-level progress and small details.
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  About The Job
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 Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
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 As Regional Marketing Manager, North America, Startups, you will work closely with Cloud GTM Sales, Global Startup Marketing, Executive Marketing, DeepMind and Product Marketing to orchestrate go-to-market campaigns within the Startup account segment across North America. This work will drive substantial demand, impact and growth for Google Cloud in North America and beyond.
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 The North America Regional Marketing team is the trusted partner to our GTM sales and customer engineering organization, leading with an analytical strategy that supports pipeline demand and business acceleration. You will analyze propensity data, territory insights and account intelligence to drive targeted solutions, campaigns and events. You will establish trusted relationships with aligned stakeholders and closely collaborate with key cross-functional partners.
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 Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
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 The US base salary range for this full-time position is $171,000-$248,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
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 Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google .
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  Responsibilities
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   Serve as a trusted and strategic advisor to sales and customer engineering leadership by ensuring adequate pipeline coverage, providing regular marketing updates and insights, as well as surfacing critical business needs to the broader marketing organization.
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   Partner with North America Solution, Partner, Industry, Brand, Digital and Startup Marketing teams to build annual/bi-annual rolling marketing plans for new and prospective customers across all business segments.
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   Drive customer acquisition and pipeline generation programs such as digital and physical events, campaigns, and executive engagement, through direct and partner-led motions.
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   Work in close collaboration with our most important cloud partners to scale demand generation activities and programming across North America.
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   Drive data-driven decision making and action plans by understanding performance, trends, issues, gaps and solutions. Forecast, measure, analyze and report the impact of demand creation programs and campaigns.
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 Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .
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Regional Marketing Manager, Startups

<div>This posting is for an existing vacancy.<br>
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: <b>New York, NY, USA; Toronto, ON, Canada</b>.<h3 class="jobSectionHeader"><b>
Minimum qualifications:</b></h3><ul>
<li>Bachelor's degree or equivalent practical experience.<br>
</li>
<li>4 years of experience in marketing working across one or more marketing fields (e.g., growth, product marketing, brand marketing, social).</li>
<li><div>Experience managing cross-functional or cross-team projects.</div></li></ul><br>
<h3 class="jobSectionHeader"><b>
Preferred qualifications:</b></h3><ul>
<li>Experience working in one or more of the following fields: growth, product, brand, social, or partner marketing or research.</li>
<li>Experience in consulting and working with behavioural marketing data.<br>
</li>
<li>Experience with marketing and sales operations, financial analytics, or other related investigative experience.</li>
</ul><div><h2 class="jobSectionHeader"><b>About the job</b></h2><p>
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.</p>
<p>
As a Product Marketing Manager on the Global Ads Marketing team, you are responsible for ensuring the success of our growing customer base and delivering business growth through acquisition and beyond.
</p><p>Your primary responsibility is to deliver the growth marketing strategy for our Data Strength Partner program, with third-party (3P) channel partners. Your mission is to scale Google Ads acquisition and adoption of measurement features through co-marketing with a robust ecosystem of 3P connectors such as CRMs, eCommerce platforms, and CMS providers, that make data integration seamless for advertisers. You will develop and execute integrated marketing plans with a prioritized book of partners to drive adoption of Google Ads among SMB segments. This role involves leveraging joint market intelligence to improve the discoverability of our integration library across 3P owned (editorial, email, education, etc.) and paid channels. You will work at the intersection of Sales, Product, and external Partner teams to turn technical integrations into high-impact growth engines.</p><div><br>
For US Applicants-</div><div></div><div><br>
The US base salary range for this full-time position is $117,000-$167,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.<br>
</div><div></div><br>
<div>Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.</div><div></div><div><br>
For Canada Applicants-</div><div></div><div><br>
The Canada base salary range for this full-time position is CAD 126,000-129,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.<br>
</div><div></div><br>
<div>Please note that the compensation details listed in Canada role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.</div></div><p></p><div><h2 class="jobSectionHeader"><b>
Responsibilities</b></h2><ul>
<li>Partner with high-impact CRM and CMS third-party partners to identify joint market intelligence and develop data-driven go-to-market strategies.</li>
<li>Execute integrated marketing plans across partner-owned channels (editorial, email, education) and paid media to increase awareness of Google&rsquo;s data strength integrations with third-party partners.</li>
<li>Track and report on key adoption metrics, such as feature adoptions and connector revenue, to measure the success of partner-led solutions across different customer segments.</li>
<li>Partner with other Google Marketing teams, help define and communicate the benefits of direct 3P integrations versus manual or third-party middleware solutions.</li>
<li>Collaborate and communicate effectively with third-party stakeholders across marketing, product and In your professional context, Business Development (BD) to ensure seamless campaign execution.</li>
</ul></div>Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.</div>

Partnerships Marketing Manager, Data Strength, Global Ads Marketing

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